Social Media Manager
Social Media Manager
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Job Description
Social Media Manager 6-month Fixed Term Contract
Reporting to Communications Director the Social Media Manager will serve as a strategist and internal evangelist on social media responsible for articulating social media plans and leading and executing their implementation. This position will be responsible for driving social strategy working alongside and consulting with various cross functional teams across the Sysco Great Britain business.
Sysco operates some of Great Britains most well-known and respected foodservice businesses including Brakes Kff Medina Fresh Direct M&J Seafood Wild Harvest and Country Choice.
The social media manager will create new social marketing campaigns build brand recognition and manage all published company content. While working with web analytic tools to track campaign progress and researching industry trends the social media manager will maintain an active social presence and reply to customer inquiries. The social media manager will collaborate with other Sysco GB teams including communications marketing contact centre HR legal and our colleague resource groups to align company messages promotions and goals.
This role is offering a home-based contract however occasional travel to the London office HQ located in Ashford Kent or regional depots may be required on a monthly basis.
Key Accountabilities:
Develop and implement social media brand strategies campaigns and plans to build brand/company awareness
Oversee day-to-day management of campaigns and ensure brand consistency
Set targets and timelines for social media programs and key initiatives and manage the social media content and editorial calendar
Maintain and grow existing social networks including Twitter LinkedIn YouTube Instagram Facebook and others
Activation of 3rd party supplier campaigns
Analyse key metrics to measure social media performance and understand effectiveness of penetration and impact of reputation and perceptions
Maintain a process workflow to ensure consistent execution and delivery of social media marketing campaigns working collaboratively with various internal stakeholders
Monitor social media progress using web analytic tools
Incorporate optimisation strategies analyse data and research best ways to increase traffic
Benchmark and research competitor and industry leaders in social media
Review success of campaigns and develop ways to improve
Drive engagement with social media influencers
Work with our customer and contact teams to resolve customer issues through social media
Member of the crisis communications team assist with analysis drafting/editing messages.
Utilise social media for dissemination of messaging
Create effective engaging written and visual content for multiple platforms and social networks
Research new media platforms trends and industry opportunities
You;
The ideal candidate will drive innovation collaboration and reinforce the use of best practices in todays ever-changing landscape. They will also have experience launching impactful campaigns that drive true business results. They will use insights and data to develop launch test and report on best-in-class awareness consideration and conversion-oriented programs.
The candidate will work with other teams across Sysco GB and be responsible for recommending strategies and actions. This person should be deeply knowledgeable across the social media ecosystem but also in the surrounding digital space as well in areas like video data media e-commerce search engine optimization (SEO) mobile and customer behaviour.
Additional Information :
At Brakes everyone is welcome. We dont want you to fit our culture we want you to help define it and we actively celebrate the unique talents of each and every colleague. We dont just look at your CV were more focused on who you are and your potential. As part of our values we are committed to fostering a diverse and inclusive culture where everyone has a voice is appreciated and has the same opportunities. We work hard to ensure that everyone feels part of our business as we care for one another and connect the world through food and trusted partnerships. Our ultimate goal is to ensure that everyone belongs and thrives at Brakes and we recognise that Brakes can only thrive when everyone feels they belong. Well do everything we can to support you during your application. If you need us to make any adjustments to our recruitment process speak to our resourcing team who will be happy to support you.
Brakes
Built on a passion for food and feeding the nation we are the UKs largest foodservice supplier. Every day Brakes deliver the highest quality fresh and frozen food and ingredients from our nationwide network of distribution centres to some of the nations most famous pubs and restaurants as well as schools caterers care homes and hospitals. Our customers depend on us and our 8000-strong workforce is dedicated and proud to be part of this vital provision. And were growing!
Remote Work :
Yes
Employment Type :
Contract
Employment Type
Remote
