National Sales Manager
National Sales Manager
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Job Description
We re partnering with a rapidly growing FMCG company to find a National Sales Manager (Food) who can drive sustainable growth lead highperforming teams and strengthen market presence across the country. You ll own the sales strategy optimize trade execution and ensure our food products lead in both traditional and modern retail.
- Strategic Sales Leadership:
Develop and execute a resultsdriven national sales strategy to achieve revenue volume and market share targets.
Identify growth opportunities and lead expansion into new markets and channels. - Team & Performance Management:
Lead mentor and empower a highperforming sales team across multiple regions.
Set clear KPIs monitor performance and implement strategies to ensure targets are met. - Trade & Channel Excellence:
Strengthen relationships with key accounts (modern trade general trade HORECA and institutional buyers).
Optimize distributor performance and refine routetomarket strategies for efficiency. - Market & Competitive Insights:
Analyze competitor trends consumer behavior and market dynamics to refine sales approaches.
Collaborate with Marketing and Supply Chain to align promotions product availability and demand planning. - Commercial & Financial Oversight:
Own the sales P&L forecasting and budgeting ensuring profitability while driving growth.
Present datadriven insights to senior leadership influencing business decisions.
- High Impact: You ll shape the future of a major FMCG food brand directly influencing revenue and market leadership.
- Broad Influence: Your strategies will roll out nationwide covering general trade modern trade and institutional sales.
- Leadership Visibility: You ll engage with senior executives regional teams and global stakeholders.
Requirements
- 8 10 years in FMCG sales with at least 3 years in a national or senior regional leadership role (food category preferred).
- Proven track record of achieving sales targets expanding distribution and growing market share.
- Strong negotiator with deep experience managing trade channels distributors and key accounts.
- Analytical mindset able to assess sales performance and adjust strategies effectively.
- A leader who inspires teams; you know how to motivate coach and drive results.
- Bachelor s degree in Business Marketing or related field (MBA a plus).
- Expertise in trade marketing distributor management and routetomarket optimization.
- Strong financial acumen ability to manage budgets pricing and profitability.
- Willingness to travel extensively this role requires handson market engagement.
- Driving sustainable growth in a competitive FMCG food market.
- Balancing shortterm sales targets with longterm brand strategy.
- Leading a distributed team across diverse regions and market conditions.
Benefits
- Competitive salary performance incentives.
- Career growth in a fastmoving global FMCG environment.
- The opportunity to shape a leading food brand s success.
Employment Type
Full Time
Company Industry
Consumer Goods Rental / Food Production / Wholesale Alcoholic Beverages
