Senior Content Designer

The Team

Upstart is on a mission to expand access to credit by using AI to make the lending process more accurate inclusive and efficient. Were building fairer alternatives for consumers who have historically been underserved by traditional financial institutions especially those facing urgent financial challenges. Our webbased loan product has seen strong early traction and as we grow our suite of solutions were ensuring that every word and interaction in our product experience is clear compassionate and deeply aligned with our users needs.

As the first dedicated Senior Content Designer at Upstart youll define and drive the content strategy for the entire product experience ensuring that language is not only clear and consistent but central to how our product earns trust reduces friction and delivers measurable impact. Youll help establish content design as a core pillar of our product development process partnering closely with design product engineering brand and research teams. From microcopy and naming systems to flows and frameworks youll set the tone for how content empowers users reflects our values and supports business outcomes.

This is a foundational role youll shape both our products voice and the practice of content design at Upstart for years to come.

Position location This role is available in the following locations: Remote

Time zone requirements The team operates on the East/West coast time zones.

Travel requirements This team has regular onsite collaboration sessions. These typically occur twice per quarter 3 days each) at one of our offices in San Mateo CA or Columbus OH. If you need to travel to make these meetups Upstart will cover all travel related expenses.

How youll make an impact:

• Own the content strategy and product voice across our product experiences from acquisition flows to application journeys and account management
• Partner closely with Product Design and Engineering teams to cocreate intuitive hightrust user experiences through thoughtful language
• Develop scalable systems for voice and tone terminology content patterns and UX writing guidelines
• Collaborate with Brand and Creative partners to reflect Upstarts mission and values inproduct and evolve a distinctive humancentered voice
• Write clear concise and useful product content including microcopy error messages empty states calls to action onboarding flows and beyond
• Plan and facilitate contentfirst workshops and cocreation sessions that help teams think holistically about the endtoend customer journey
• Bring user insights and research into the content design process helping teams understand how language impacts trust comprehension and decisionmaking
• Advocate for accessibility and inclusivity in product language ensuring our content supports users across different contexts and abilities
• Serve as a thought leader and educator for content design mentoring peers elevating the discipline and contributing to a culture of excellence in product development

What were looking for:

Minimum Qualifications

• • 7 years of experience as a content designer UX writer or content strategist in a product design environment
  • Strong portfolio showcasing content work across digital products demonstrating clarity compassion and measurable impact
  • Demonstrated success collaborating in crossfunctional teams and influencing product outcomes through content
  • Experience building and scaling content systems style guides and terminology frameworks
  • Deep understanding of UX principles accessibility best practices and the role of content in shaping user behavior
  • Comfortable leading workshops facilitating critiques and advocating for content design within product teams
  • Skilled in using tools like Figma FigJam Google Docs and content testing platforms (e.g. Maze Usertesting)
  • Missiondriven customerobsessed and eager to help people navigate financial challenges with dignity and confidence

Preferred Qualifications

• • Experience working in fintech or other highly regulated industries (e.g. healthcare education insurance)
  • Familiarity with product ecosystems that involve complex decisionmaking highstakes workflows or sensitive user data
  • Proven ability to capture contentrelated metrics (e.g. comprehension engagement task success) and use them to inform strategy
  • Experience designing for diverse audiences and an interest in the financial needs of underserved or highrisk populations
  • Previous work on products influenced by machine learning or automation especially where trust and transparency are critical

What youll love:

• Competitive Compensation (base bonus & equity)
• Comprehensive medical dental and vision coverage with Health Savings Account contributions from Upstart
• 401(k) with 100 company match up to $4500 and immediate vesting and aftertax savings
• Employee Stock Purchase Plan (ESPP)
• Life and disability insurance
• Generous holiday vacation sick and safety leave
• Supportive parental family care and military leave programs
• Annual wellness technology & ergonomic reimbursement programs
• Social activities including team events and onsites allcompany updates employee resource groups (ERGs) and other interest groups such as book clubs fitness investing and volunteering
• Catered lunches snacks & drinks when working in offices

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