Independent sellers generate approximately 60 of sales in Amazon stores and each year we spend billions of dollars to improve their experience with services programs and tools designed to make running an online business a profitable sustainable enterprise for sellers of all sizesfrom multinational brands to small businesses down the street.
Outbound marketing is an essential lever used to communicate with our sellers. Were looking for an experienced detailoriented program manager to support marketing teams as they drive awareness and discovery of Amazons products and services.
In this role you will lead and execute three key initiatives to help raise the bar of our marketing communications. 1 Global channel governance oversee approvals and exceptions work with product to streamline process and work with partner teams to improve outbound communications; 2 Email Bar Raising (EBR) program analyze manage and optimize our EBR program globally as the final check before a send reaches a seller; and 3 UX template global rollouts we are always seeking to improve the CX of our communications and will broadly launch successful new designs when proved successful.
Key job responsibilities Key job responsibilities Define own and optimize sellerfacing outbound marketing channel governance Manage stakeholder relationships to capture business requirements achieve goal alignment and drive adoption of best practices Partner with marketing resources to ensure we deliver engaging bestin class campaign content to Amazon sellers Leverage data and insights to identify opportunities for program improvement Conduct regular audits to ensure all automated emails follow best practices and are compliant with CANSPAM regulations data privacy policies Amazon legal policies
3 years of program or project management experience Experience using data and metrics to determine and drive improvements Experience working cross functionally with tech and nontech teams
3 years of driving process improvements experience Experience in stakeholder management dealing with multiple stakeholders at varied levels of the organization Experience building processes project management and schedules Pardot certified.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
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