Principal Product Manager Marketing Automation - Lounge by Zalando all genders
Principal Product Manager Marketing Automation - Lounge by Zalando all genders
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Job Description
THE ROLE & THE TEAM
The Lounge by Zalando Demand Tech team owns services dedicated to delivering The Right Message to The Right People at The Right Time on a global scale. We oversee the process of bringing exciting offers to over a million users daily through sophisticated datadriven marketing automation.
We are growing rapidly and are searching for a Principal Product Manager with a strategic and entrepreneurial mindset capable of building and iterating on the next generation of our marketing communication platform. If you are passionate about developing automated solutions that combine highvolume data pipelines lowlatency communications and deep customer insights we want to hear from you!
Your Mission
As part of a relatively new team you will tackle complex problems in highvolume user interactions (e.g. multichannel campaigns realtime push notifications) ensuring maximum impact through personalization and continuous optimization. The services you develop will become the cornerstone for managing communications with Lounge by Zalando users across various countriesultimately driving engagement conversion and growth.
INCLUSIVE BY DESIGN
At Zalando our vision is to be the leading panEuropean ecosystem for fashion and lifestyle ecommerce one that is inclusive by design. We only assess candidates based on qualifications merit and business needs. We welcome applications from people of all gender identities sexual orientations personal expressions racial identities ethnicities religious beliefs and disability statuses. We only want to know why youre great for this role so please avoid including your picture age and marital status in your CV as well.
We want to provide you with a great candidate experience. Please feel free to inform us of any accommodations you may need so we can best support and assist you throughout the hiring process.
our diversity & inclusion strategy: WED LOVE YOU TO DO (AND LOVE DOING)
CoAuthor & Execute Product Strategy: Collaborate on the product roadmap propose innovative automation strategies and pivot swiftly based on datadriven insights.
Drive Analytical Insights & Experimentation: Gather and analyze both qualitative and quantitative data establish clear KPIs (CTR CPA ROI) and foster a culture of A/B testing and iterative improvements.
Own the Product Backlog: Partner with engineering to prioritize features aligned with business goals ensuring technical requirements (APIs microservices) are met for scalable marketing integrations.
Stakeholder Management & Communication: Coordinate with marketing design and data science teams to deliver seamless multichannel campaigns while regularly updating all stakeholders on progress and outcomes.
Promote AIDriven Personalization: Leverage AI/ML for hyperpersonalized messaging dynamic segmentation and automated page optimization continuously refining strategies based on realtime user behavior.
Lead & Mentor: Guide junior and midlevel team members through structured coaching and feedback cultivating a resilient innovative and growthoriented team culture.
WED LOVE TO MEET YOU IF
Entrepreneurial ProblemSolver: Demonstrated track record of driving product discovery and leveraging both successes and failures to deliver impactful solutions.
Marketing Automation Mindset: Proven expertise in automating multichannel campaigns showing deep familiarity with common marketing tools platforms and growth tactics.
Strong Analytical & Communication Skills: Skilled at interpreting complex data designing experiments to validate assumptions and adapting messages to different audiences with clarity and precision.
Technical Fluency: Comfortable discussing APIs microservices and data models; adept at integrating marketing technologies and analyzing complex data flows.
Track Record of Success & Resilience: Over 7 years of Product Management experience including insights gained from both triumphs and setbacks with the stamina to tackle multifaceted challenges over long periods.
We look forward to welcoming a forwardthinking datacentric Principal Product Manager who can build an automated traffic machine optimize user communications at scale and help bring our marketing efforts to the next level.
OUR OFFER
Zalando provides a range of benefits heres an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.
Employee shares program
40 off fashion and beauty products sold and shipped by Zalando 30 off Lounge by Zalando discounts from external partners
2 paid volunteering days a year
Hybrid working model with up to 60 remote per week actual practice is up to each team to best support their collaboration
Work from abroad for up to 30 working days a year
27 days of vacation a year to start for fulltime employees
Relocation assistance available (subject to prior agreement)
Family services including counseling and support
Health and wellbeing options (including Wellhub formerly Gympass)
Mental health support and coaching available
Drive your development through our training platform and biannual peertopeer review
Required Experience:
Staff IC
Employment Type
Full-Time
