Digital Marketing Specialist

About 3A Composites:

3A Composites USA specializes in the manufacturing of leading substrates for the graphic display architectural and framing markets in North America South America and Central America. With manufacturing facilities in Benton KY Statesville NC and Glasgow KY and sales and marketing offices in Davidson NC our industry leading brands include: FOMECOR SINTRA GATOR DISPA DIBOND LUMEX G and ALUCOBOND PLUS. 3A Composites is part of the international 3A Composites Group which belongs to the listed company Schweiter Technologies headquartered in Steinhausen Switzerland. At 3A Composites we share common values of integrity and accountability teamwork trust & transparency that guide us in our dealings with customers suppliers and other stakeholders. More information about 3A Composites can be found at .

Purpose of this role:

Were looking for an enthusiastic and detailoriented Digital Marketing Specialist to support our marketing efforts in the Graphics & Display and Architecture & Building Materials industries. If youre passionate about visual design cuttingedge architectural trends or sustainable building materials and you have a flair for digital strategy this is the perfect opportunity to grow your career in a creative highimpact space!

In this position you will

• Assist in planning and executing digital campaigns to promote our design solutions architectural products and materials to architects designers contractors and developers.
• Help manage email marketing campaigns newsletters and customer outreach programs targeting key industry audiences.
• Create and schedule social media content (LinkedIn Instagram Pinterest etc. that resonates with architects builders and design professionals.
• Collaborate with the Marketing and sales teams to develop visuals that highlight product applications case studies and project showcases.
• Optimize website content for SEO particularly focusing on design/build keywords and architectural search terms.
• Track and report performance metrics using tools like Google Analytics and HubSpot; assist in drawing insights to improve engagement and lead generation.
• Support trade show promotions virtual events product launches and industry partnerships through digital channels.
• Some travel may be required pending business and market needs

The knowledge skills and abilities you will bring

• Bachelors degree in Marketing Communications Design Architecture or a related field (or equivalent experience).
• Interest in the design/build environment familiarity with architectural trends visual merchandising or building materials is a strong plus.
• Understanding of digital marketing concepts like SEO email marketing PPC and social media marketing.
• Clear confident communication skills and a collaborative spirit.
• Fluent proficiency in tools such as Adobe Creative Suite tools such as InDesign Photoshop Illustrator and Premier Pro
• Experience with AutoCad SketchUp Google Analytics Mailchimp and Canva.
• Ability to manage multiple projects and deadlines in a fastpaced visually driven industry.
• Manage videography and light editing for internal and external communications
• Maintain website content and additions in custom CRM
• Experience working with visual content platforms like Pinterest or Houzz.
• Working knowledge of website CMS platforms like WordPress Webflow or Squarespace.