Product Marketing Manager
Product Marketing Manager
Posted on :
25-04-2025
Employer Active
1 Vacancy
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
25-04-2025
Job Description
Hinge is the dating app designed to be deleted
In todays digital world finding genuine relationships is tougher than ever. At Hinge were on a mission to inspire intimate connection to create a less lonely world. Were obsessed with understanding our users behaviors to help them find love and our success is defined by one simple metric setting up great dates. With tens of millions of users across the globe weve become the most trusted way to find a relationship for all.
About the Role
As one of the first Product Marketing hires at Hinge this is a unique opportunity to shape the foundation of our Product Marketing function while driving impactful gotomarket strategies. This role requires both highlevel strategic thinking and a willingness to dive into the details to bring launches to lifewhether its crafting positioning writing a creative brief or ensuring flawless . No task is too small and no challenge is too big. If youre a seasoned Product Marketer whos hungry to build execute and iterate in a fastmoving environment with an ambitious Product Vision this is the role for you.
Responsibilities
- Drive Strategic GotoMarket : Develop and execute comprehensive gotomarket plans for new features ensuring alignment with overall product and company objectives.
- Craft Cohesive Consumer Narratives: Identify larger stories and connect multiple feature launches for a clear compelling market position.
- Lead EndtoEnd Launch Management: Oversee the endtoend process of marketing feature launches. Clearly define marketing needs and coordinate various parts of the marketing organization to execute against those needs.
- Develop InsightDriven Creative Briefs: Develop and deliver clear and thoughtful strategic and channel briefs that lead to effective and best in class messaging and creative that is consistent across marketing and product surfaces.
- Be a Key Partner to the Product Team: Share actionable insights and learnings to shape future product development and marketing strategies.
- CrossFunctional Team Player: Work closely with designers product managers and other crossfunctional leads during feature scoping and gotomarket planning to ensure we are testing measuring and optimizing upon and beyond feature launch for key audiences.
- Optimize Feature Success Beyond Launch: Partner with design product and marketing teams to test measure and refine strategies for key audiences beyond the initial launch.
- Build and Maintain a Messaging Hub for Marketing Partners: Build a knowledge base of messaging and creative assets for teams to leverage across marketing channels.
What Were Looking For:
- 4 years of product marketing experience with a proven track record of successfully driving gotomarket launches.
- Project Management: Experience and success in managing crossfunctional teams to bring products and features to market.
- Demonstrated ability to create detailed and actionable Product Briefs
- Strong interpersonal skills and communication capabilities with the ability to work across both highly technical and highly creative teams
- A highly selfmotivated actionoriented operator. No task is too small.
- Familiarity with both acquisition and engagement data; ability to take data and turn into insights to inform future plans
$124000 $149000 a year
Factors such as scope and responsibilities of the position candidates work experience education/training jobrelated skills internal peer equity as well as market and business considerations may influence base pay offered. This salary range is reflective of a position based in New York City. This salary will be subject to a geographic adjustment (according to a specific city and state) if an authorization is granted to work outside of the location listed in this posting.
As a member of our team youll enjoy:
401(k) Matching: We match 100 of the first 10 of pretax 401(k) contributions you make up to a maximum of $10000 per year.
Professional Growth: Get a $3000 annual Learning & Development stipend once youve been with us for three months. You also get free access to Udemy an online learning and teaching marketplace with over 6000 courses starting your first day.
Parental Leave & Planning: When you become a new parent youre eligible for 100 paid parental leave 20 paid weeks for both birth and nonbirth parents.
Fertility Support: Youll get easy access to fertility care through Carrot from basic treatments to fertility preservation. We also provide $10000 toward fertility preservation. You and your spouse/domestic partner are both eligible.
Date Stipend: All Hinge employees receive a $100 monthly stipend for epic dates Romantic or otherwise. Hinge Premium is also free for employees and their loved ones.
ERGs: We have eight Employee Resource Groups (ERGs)Asian Unapologetic Disability LGBTQIA Vibras Women/Nonbinary Parents and Remotethat hold regular meetings host events and provide dedicated support to the organization & its community.
At Hinge our core values are
Authenticity: We share never hide our words actions and intentions.
Courage: We embrace lofty goals and tough challenges.
Empathy: We deeply consider the perspective of others.
Diversity inspires innovation
Hinge is an equalopportunity employer. We value diversity at our company and do not discriminate on the basis of race religion color national origin gender sexual orientation age marital status veteran status or disability status. We believe success is created by a diverse workforce of individuals with different ideas strengths interests and cultural backgrounds.
If you require reasonable accommodation to complete a job application preemployment testing or a job interview or to otherwise participate in the hiring process please let your Talent Acquisition partner know.
#Hinge
Required Experience:
Manager
Employment Type
Full-Time
Key Skills
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