Social Media Executive
Social Media Executive
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Job Description
Job Title: Social Media Executive Fitty
Location: Gurugram
Role: Full Time
About Fitty:
Fitty is a newage wellness brand from Fitelo a trusted name in Indian health and wellness. Were here to support ambitious young Indians with premium natural and convenient weight loss solutions designed for modern busy lifestyles. Focused on aesthetic goals Fitty blends effectiveness with ease all while staying authentic reliable and digitally connected to our community.
About the Role:
Were looking for a creative and driven Social Media Executive to help execute our social media strategy create killer content and engage our growing community. Reporting to the Brand Manager youll be handson in bringing the Fitty brand to life online primarily on Instagram. This is a fantastic opportunity to learn and grow within a fastpaced startup environment during an exciting 01 brand journey.
Specifically this role will involve:
- Create engaging onbrand social media content (visuals copy Reels Stories) tailored for Fittys Gen Z audience.
- Brainstorm fresh and creative ideas for social media campaigns contests and daily content.
- Monitor social channels respond to comments and DMs promptly drive conversations and provide excellent customer support.
- Assist the Brand Manager in coordinating activities with social media influencers.
- Help maintain and execute the social media content calendar.
- Stay updated on the latest social media trends platform features and relevant cultural moments.
- Assist in tracking key social media metrics and compiling reports.
Ideal candidate will have:
- Excellent written and verbal communication skills with an authentic voice suitable for Gen Z.
- Strong understanding of Instagram and other relevant social media platforms.
- Creative mindset with a keen eye for visual aesthetic
- Basic understanding of social media analytics
- Familiarity with content creation tools (e.g. Canvas basic video editing) is a plus.
- Passionate about social media wellness fitness and current trends.
- Paturally creative proactive and brimming with ideas.
- Empathetic and skilled in customer interaction.
- Highly organized reliable and detailoriented.
- Eager to learn adapt and contribute in a dynamic startup setting
Qualifications:
- Bachelors degree preferred (Marketing Communications Journalism or related field).
- 12 years of handson experience in social media management or content creation (professional or significant personal/internship experience). A portfolio showcasing content creation skills (especially for Instagram) is highly desirable.
Employment Type
Full Time
