HCP CRM Campaign Operations Project Manager

The HCP CRM Campaign Operations Project Manager is part of the AbbVie Digital Lab and will be responsible for the daytoday management oversight and optimization of our Healthcare Professional (HCP) 1:1 marketing programs reporting to the Associate Director Campaign Operations

Responsibilities include:

• Responsible for daytoday management and oversight of mediumhigh complex brand CRM engagements including developing project plans creating status reports conducting weekly status meetings following up / communicating with all stakeholders to ensure ontime flawless of brand CRM programs.
• Learn the business for the respective therapeutic areas/brands
• Effectively work with multiple departments and agencies throughout project development and implementation to keep projects on time and ensure all requirements are met.
• Proactively manage workload and continuously look for ways to improve brand campaigns to meet brands objectives and goals by reviewing campaign performance identifying optimization opportunities and communicating them to the marketing team.
• Develop and maintain project documents timelines proofing checklists and status reports.  Possess minutebyminute knowledge of all work in progress identify risks and ways to mitigate issues.
• Partner with cross functional / agency teams to create processes to capture requirements gain approvals document metadata and verify data elements needed to execute campaigns.
• Document change requests notify the team and understand timeline implications.  Seek standardization automation and process improvement wherever possible to deliver on vision for the team of faster better cheaper year over year.
• Prepare quarterly campaign audits and campaign performance SLAs and review with Associate Director
• Identify any issues or concerns the team has with cross functional and agency partners.  Identify issues identify root cause and recommend corrective action where necessary
• Monitors campaign performance and proactively provide recommendations to drive an increase in engagement.
• Participate in the planning process with brands internal cross functional teams and their respective agency partners. Maintain checkins with each team to track actual campaign activity and manage resources accordingly.
• Prepares wellorganized clear and concise communications and sets clear expectations. Creates quarterly business reviews with brand and omnichannel leaders

Key AbbVie Leadership Competencies:

• Positive all for one approach to team deliverables and priorities.
• Builds strong relationships to enable higher performance.
• Learns fast grasps the essence and can change course quickly where indicated.
• Raises the bar and is never satisfied with the status quo.
• Creates a learning environment and open to suggestions.
• Embraces the ideas of others nurtures innovation and manages innovation to reality.
• Significant Work Activities Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

Qualifications :

• Bachelors Degree in Business or Marketing or equivalent experience
• 35 years of experience of Database Marketing CRM Email Digital Direct Mail 1:1 marketing experience
• Minimum of 3 years of handson work experience in client service account or response management discipline
• Digital marketing or interactive agency experience including data analysis and reporting (PowerBi or similar) is a plus
• Pharmaceutical or highly regulated industry experience a plus
• Experience in data analysis
• Ability to lead multiple projects simultaneously in a fastpaced dynamic environment.
• Excellent written verbal and interpersonal communication skills to effectively work with team members
• Analytical ability to identify optimization opportunities and program related issues
• Enthusiastic solutionoriented attitude in accepting work/new challenges
• Excellent knowledge of Microsoft Office Software: Word Excel PowerPoint and Outlook

Additional Information :

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: 

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location and we may ultimately pay more or less than the posted range. This range may be modified in the future.

• We offer a comprehensive package of benefits including paid time off (vacation holidays sick) medical/dental/vision insurance and 401(k) to eligible employees.

• This job is eligible to participate in our shortterm incentive programs. 

Note: No amount of pay is considered to be wages or compensation until such amount is earned vested and determinable. The amount and availability of any bonus commission incentive benefits or any other form of compensation and benefits that are allocable to a particular employee remains in the Companys sole and absolute discretion unless and until paid and may be modified at the Companys sole and absolute discretion consistent with applicable law. 

AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled. 

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