Customer Marketing Manager Enterprise Healthcare Software
Customer Marketing Manager Enterprise Healthcare Software
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Salary Not Disclosed
1 Vacancy
Job Description
The Customer Marketing Manager will play a key role in developing and executing customer marketing strategies to drive customer advocacy and expansion. This role will work crossfunctionally with the Revenue Customer Success and Product teams to develop customer marketing campaigns experiences and collateral to deliver an exceptional customer experience and drive growth.
Key Responsibilities
- Develop and execute Authenticxs customer marketing strategy to drive customer retention and expansion.
- Build rapport with customers to increase customer advocacy tell their stories and drive revenue opportunities.
- Manage and execute customer events and groups including our annual summit and Customer Advisory Board to drive engagement community and expansion
- Develop and execute customer marketing programs through a variety of channels including email events webinars direct mail and accountbased marketing
- Identify and leverage Authenticxs biggest advocates to develop customer referrals testimonials and case studies
- Create impactful customer emails including automated workflows to drive adoption retention and renewal
- Collaborate crossfunctionally to develop collateral campaigns experiences and for Authenticxs customer base
- Track and analyze program performance effectiveness and ROI. Use data to inform strategy and next steps.
Qualifications :
Our ideal Customer Marketing Manager will possess the following qualifications:
- 5 years of marketing experience ideally in a B2B SaaS environment
- Willingness and ability to travel to events throughout the US for customer events including some overnight travel may be required throughout the year.
- Strong project management skills with the ability to handle multiple initiatives simultaneously and prioritize in a fastpaced environment.
- Excellent written and verbal communication skills with a proven ability to create impactful marketing content and sales enablement materials.
- Resultsoriented marketer proficient in using HubSpot or related CRM to analyze marketing data metrics and KPIs to evaluate success and inform decisionmaking.
- Passion for connecting with and understanding customers
- Demonstrated experience working crossfunctionally with Customer Success Account Management Product and other Marketing teams to drive customer retention and expansion.
Additional Information :
- This is a remote/virtual position. Local team members will have access to our office.
- Remote team members may be expected to travel to Indianapolis approximately 24x per year based on business needs.
- Overnight travel nationwide for conferences trade shows business events or customer onsite visits may be required throughout the year.
- You must reside in the USA andbe authorized to legally work in the USA without requiring employment visa sponsorship now or in the future.
- #LIREMOTE
Remote Work :
Yes
Employment Type :
Fulltime
Employment Type
Remote
