Head of Acquisition
Head of Acquisition
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Job Description
SEARADAR is a techdriven yacht charter service with a personalized approach for every client. Were growing fast in the international market and want to help more people discover the world under sail. Were looking for a strategically minded professional who can scale our customer acquisition efforts in new markets and drive key growth metrics.
Youre a great fit if you dont just run ads you build efficient acquisition strategies: test hypotheses explore unconventional channels scale what works and optimize budgets. You understand the story behind the numbers see the customer journey as a whole and know where to find growth points
Tasks
- Develop and implement strategies to attract new leads
- Manage and optimize acquisition channels (paid ads SEO partnerships marketplaces)
- Improve the conversion funnel to increase both the quantity and quality of leads
- Test and scale new approaches and channels; manage acquisition budgets
- Analyze campaign and channel performance; adjust strategies and segment audiences accordingly
- Collaborate with other teams: analytics design sales and product
- Contribute to creative concept development
Requirements
- 3 years of experience working with acquisition channels (Google Ads Meta SEO content marketing)
- Strong understanding of metrics like CAC CPL CPC ROAS and conversion rates
- Experience building and analyzing acquisition funnels
- Proficiency in analytics tools (e.g. Google Analytics)
- Skilled in A/B testing and landing page optimization
- Experience with CRM systems and marketing automation tools
- Budget management and performance forecasting skills
- Ability to work with targeting and retargeting campaigns
- Eagerness to test new hypotheses and adapt quickly
- English level B2 or higher
- Russian level B2 or higher
Benefits
- A unique product a strong team and real influence on results
- Minimum bureaucracy maximum freedom
- Fully remote format: work from anywhere in the world
- Opportunities for growth learning and upskilling
- Our annual team sailing trip a cherished tradition
Nice to have:
- Experience with travel products or premium segments
- Knowledge of the European market (especially EU UK)
- Experience with CDPs or personalization tools
If you have any questions you can ask our HR
Employment Type
Full Time
