Content Marketing Specialist
Content Marketing Specialist
Posted on :
20-04-2025
Employer Active
1 Vacancy
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
20-04-2025
Job Description
Position:
Content Strategist
Reports To:
COO Creative Marketing Director
Essential Functions:
As a Content Strategist your primary responsibility is to develop implement and manage content marketing strategies that effectively engage target audiences and support our brands objectives. You will be responsible for creating highquality relevant content across various channels including blogs social media and email campaigns and analyzing performance metrics to optimize content effectiveness.
Position Summary
We are a dynamic growthoriented organization representing multiple brands with a focus on authenticity impact and professional excellence. The Content Strategist will lead the creation of compelling content that aligns with our marketing and SEO goals manage content distribution support our team in earning recognition and utilize analytics to refine strategies. Your role is crucial in shaping our brand presence across social media platforms internal communications and external content channels. We offer a hybrid work arrangement after 6 months of inoffice training.
Duties and Responsibilities
- Develop and execute comprehensive content marketing plans that align with overall marketing strategies and business goals.
- Create edit and publish highquality content for various channels including blogs website social media (e.g. LinkedIn articles Facebook posts) and email newsletters.
- Write edit and publish blog posts with a focus on SEO best practices (keyword research internal linking meta descriptions etc.
- Conduct thorough research and collaborate with internal subject matter experts for thought leadership content.
- Manage content calendars ensuring timely delivery of content that supports marketing campaigns and engagement objectives.
- Collaborate with design team to produce multimedia content (e.g. video tutorials interactive graphics) and optimize content for search engines.
- Monitor and analyze content performance using analytics tools (e.g. Google Analytics Ahrefs) providing insights and recommendations for continuous improvement.
- Stay current with industry best practices emerging trends and new content formats to keep our content strategy innovative and effective.
- Engage with the audience through comments feedback and surveys on platforms like Google LinkedIn and Facebook.
- Proven experience in content marketing or related roles with a strong portfolio of successful content initiatives including graphic design and video editing.
- Excellent writing editing and storytelling skills with the ability to adapt content for different audiences and formats.
- Deep understanding of SEO principles including keyword research onpage optimization and content structuring.
- Proficiency in content creation tools (e.g. Adobe Creative Suite Canva) and social media platforms.
- Strong organizational skills with the ability to manage multiple projects and meet deadlines.
- Creative and analytical thinker with a keen attention to detail and a passion for producing highquality content with a keen attention to detail and a passion for producing highquality content.
The Content Strategist role offers an exciting opportunity to drive our content strategy and make a meaningful impact on our brands reach and engagement. If you are a creative and strategic thinker with a track record of effective content marketing and multimedia production we encourage you to apply.
Disclaimer
The above information has been designed to indicate the general nature and level of work performed within this job. It is not designed to contain or be interpreted as a comprehensive inventory of all duties responsibilities and qualifications required of employees assigned to the job. Incumbent must attend work on a regular basis on time and withstand varying degrees of stress. This position description describes the minimum selection requirements to qualify for the position. All employees must also demonstrate positive personal and interpersonal behavior and attitude with customers and employees in order to ensure a high level of expertise in supervision and general management.
Compliance
The incumbent has the responsibility to acquire and maintain the required knowledge of industry regulations and licenses and those regulations and policies inherent to position requirements.
Required Experience:
Unclear Seniority
Employment Type
Full Time
Key Skills
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