Hello. Were Haleon. A new worldleading consumer health company. Shaped by all who join us. Together were improving everyday health for billions of people. By growing and innovating our global portfolio of categoryleading brands including Sensodyne Panadol Advil Voltaren Theraflu Otrivin and Centrum through a unique combination of deep human understanding and trusted science. Whats more were achieving it in a company that were in control of. In an environment that were cocreating. And a culture thats uniquely ours. Care to join us. It isnt a question.

This is an exciting time to join us and help shape the future. Its an opportunity to be part of something special.

Vitamins & Minerals (VMS)Category Development Lead

About the Role

This newly created role is embedded in the Local Operating Company and reporting to General Manager Poland/Ukraine.

Category Development Lead for Vitamins & Minerals (VMS) in Poland is responsible for driving the strategic transformation and accelerated growth of the VMS category across Poland and other key markets within the Central and Eastern Europe (CEE) region. This leadership role is pivotal in shaping the overall category strategy(Centrum Rutinoscorbin) enhancing consumer reach and driving innovation as well as redefining the routetomarket (RTM) for the category.

In this role you will be accountable for Centrum & Rutinoscorbin sales and market share growth leading and managing of a newly formed VMS team including marketing innovation sales effectiveness and project management ensuring seamless crossfunctional collaboration.

Role Responsibilities

• Develop and implement the overall strategy for Centrum and Rutinoscorbin in the Vitamins & Minerals (VMS) category in Poland aligning with global objectives and market dynamics.

• Identify growth opportunities and create a competitive edge through innovative product development consumer reach initiatives and routetomarket (RTM) strategies. Portfolio expansion and strategy.

• Drive category transformation by leveraging market trends consumer insights and competitive analysis to enhance brand positioning and category relevance.

• Lead key initiatives to grow the category including innovation pipelines marketing campaigns and new product launches.

• Influence and engage with senior stakeholders including local leadership teams (Local LT) General Managers of other business units and global category heads to secure buyin and align on strategic priorities.

• Serve as the primary point of contact for VMS category development across Poland and CEE representing the category at senior forums.

• Oversee the development and of an innovation roadmap for the VMS category ensuring alignment with market needs and consumer preferences.

• Implement a new routetomarket strategy( GTM) optimizing distribution channels partnerships( outside of mass market/pharmacies) and sales effectiveness to maximize category penetration and growth.

• Grow online business.

• Work closely with local teams in Poland to ensure brilliant of category initiatives including product launches marketing campaigns and sales programs.

• Continuously refine strategies based on results and learnings to drive ongoing improvement.

Why you

We are looking for professionals with these required skills to achieve our goals:

• University degree in business management; MBA preferred

• English and Polish fluent

• Senior leadership experience

• Proven track record of driving category growth and leading strategic transformation initiatives particularly in Vitamins & Minerals or related health categories specifically in healthy food and healthy snacking categories.

• Proven experience in building online business

• Being bold in moving things forward pragmatic in turning data into actions brings outside in. Entrepreneurial mindset backed up by experience

• Prior experience in leading crossfunctional teams including marketing innovation sales and project management with demonstrated ability to influence and manage senior stakeholders

• Strong strategic mindset with the ability to synthesize market trends consumer insights and competitive intelligence into actionable strategies.

• Deep understanding of consumer behaviour particularly in the health and wellness space and a passion for delivering consumerdriven innovation.

• Ability to adapt to rapidly changing market conditions make decisions in uncertain environments and drive agile .

Opportunities for growth

Improving everyday health takes dedication. Energy. Effort. So we look to reward your contribution with a benefits package that includes:

• A competitive base salary

• Contract of employment

• Long term incentives through share ownership global grades)

• Annual bonus that reflects performance

• Car or car allowance

• Life insurance and pension plan

• Private medical package with additional preventive healthcare services for employees and their eligible

• Sports cards (Multisport)

• Health and wellbeing programmes that take care of you physically and mentally

• Pension plan membership and savings programmes

• Recognition programmes that reward incredible contributions

• our philosophy to hybrid work

• Possibilities of development within the role and companys structure

Location this role is based in: Poland Warsaw

Please save a copy of the job description as this may be helpful to refer to once the advert closes.

#LiHybrid

Care to join us. Find out what life at Haleon is really like Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives generates curiosity to create unmatched understanding of each other and promotes fair and equitable outcomes for everyone. Were striving to create a climate where we celebrate our diversity in all forms by treating each other with respect listening to different viewpoints supporting our communities and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you we encourage you to explore with our hiring team what the opportunities are.

As you apply we will ask you to share some personal information which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race color national origin religion sex pregnancy marital status sexual orientation gender identity/expression age disability genetic information military service covered/protected veteran status or any other federal state or local protected class.

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