OO Marketing Manager Prime Video LATCANZ

Amazons Prime Video is a premium ondemand video entertainment service that offers customers the greatest choice in what to watch from popular Prime Original TV shows (made by Amazon Studios) such as Lord of the Rings: Rings of Power Fallout and The Boys to Prime Original Movies like The Idea Of You Road House and Coming 2 America. Prime Video is at the forefront of the entertainment industry and growing fast now available in more than 240 countries and territories worldwide and we work in a dynamic and exciting environment where innovating on behalf of our customers is at the heart of everything we do. If this sounds exciting to you please read on...

The LATCANZ Central Marketing Team for Amazon Prime Video is responsible for driving customer growth and engagement through a broad combination of marketing channels across marketplaces. Our team owns the Owned & Operated (O&O) marketing channels including Prime Video Storefront Email Amazon retail and more. We support the LATCANZ region our markets include Australia (AU) Canada (CA) New Zealand (NZ) Brazil (BR) Mexico (MX) Colombia (CO) Chile (CL) Argentina (AR) Peru (PE) and the remainder of Latin America.

As O&O Marketing Manager for Prime Video you will be part of the team responsible for driving a best in class customer experience by 1 Managing and optimizing the content calendar across business lines with internal teams to best allocate share of voice and maximize merchandising and marketing efficiency. 2 Developing the merchandising strategy across all owned and operated channels for a list of key Prime Video titles including the messaging promotional campaign and customer segmentation. 3 Executing merchandising campaigns that feature new movie and TV content on our Storefront constantly raising the bar on innovation and quality of . 4 Measuring impact and efficiency of merchandising strategies to iterate and improve performance.

Youll have an eye for compelling merchandising demonstrable expertise in endtoend campaign and strong organizational skills. You will hold a high bar for measurement of merchandising activities and will define success metrics measurement methods and reporting processes for your efforts. You will learn from and share best practices across Prime Video teams. A passion for entertainment is a plus! Our environment is fastpaced and requires someone who is flexible detailoriented and comfortable working effectively in a deadlinedriven work environment.

Key job responsibilities
* Owning O&O marketing channels with an emphasis on the Storefront (Living Room/Web/Mobile Applications) for Prime Video defining the marketing strategy and the content calendar contributing to the content roadmap in collaboration with other marketing managers and country teams to increase viewer acquisition and engagement
* Collaborating across business lines and with internal teams to manage calendar and share of voice allocation across high visibility placements and devices
* Creating and scheduling individual merchandising campaigns to the Prime Video homepages across website mobile apps and living room devices including new content launch support and seasonal promotional campaigns
* Optimizing campaigns messaging and navigation through frequent testing and data analysis documenting the results sharing best practices and forming recommendations for next steps
* Identifying opportunities for process efficiency and automation working crossfunctionally with channel and product leads to implement improvements

4 years of professional noninternship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
Experience building and optimizing multiple simultaneous marketing campaigns
Experience managing or working within crossfunctional marketing and creative teams
Experience creating and implementing digital/product/inapp merchandising strategies or campaigns

Experience in multiterritory campaign management
Experience in digital marketing and content production timelines and process

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race national origin gender gender identity sexual orientation protected veteran status disability age or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $70900/year in our lowest geographic market up to $151700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.