Job Summary
The Assistant Vice President Marketing Services AVP reports to the Vice President for Enrollment Management & Marketing Services and will provide strategic vision and implementation of marketing that emphasizes University of Portlands unique history many achievements and offerings and recognizes the UPs future potential. The AVP will develop and implement innovative high impact marketing that will elevate UP in expanding its brand reach nationally. The AVP serves as the team leader for professional staff members in the Marketing Services department and oversees campaign continuous improvement for content digital marketing and design teams. This individual is a collaborative experienced marketing leader who requires minimal oversight in developing processes and staff needed to deliver effective efficient marketing deliverables and campaigns that support broader brand awareness as well as supports tangible enrollment initiatives which focuses on the cultivation of new students across undergraduate graduate and international populations. This position requires a passion for higher education deep understanding of process improvement marketing technology solutions and the connectivity of content digital marketing and design to deliver exceptional onbrand experiences that resonate.
Required Experience:
Chief