Director - US Public Relations
Director - US Public Relations
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$ 200000 - 240000
1 Vacancy
Job Description
At Franklin Templeton were driving our industry forward by developing new and innovative ways to help our clients achieve their investment goals. Our dynamic and diversified firm spans asset management wealth management and fintech offering many ways to help investors make progress toward their goals. Our talented teams working around the globe bring expertise thats both broad and unique. From our welcoming inclusive and flexible culture to our global and diverse business we offer opportunities not only to help you reach your potential but also to contribute to our clients achievements.
Come join us in delivering better outcomes for our clients around the world!
What is the Director US Public Relations responsible for
The Director US Public Relations will be responsible for shaping and executing the companys public relations strategy for the US and Canada. This leadership role involves overseeing all PR activities managing the PR team and driving strategic communications to enhance the companys reputation manage public perception and support business objectives. The ideal candidate will have extensive experience in public relations within the financial services industry a deep understanding of the media landscape and exceptional leadership skills. The Director US Public Relations reports to the Global Head Public Relations & Communications will collaborate closely with the Head of US/Americas Marketing Head of US Distribution Head of US Institutional Investments and other key colleagues. The ideal candidate will have experience in or the desire to work towards aligning public relations strategies with key sales priorities/strategies with the goal of supporting the firms distribution goals.
What are the ongoing responsibilities of the Director US Public Relations
Strategic Leadership:
- Develop and implement a comprehensive global public relations strategy that aligns with the companys business goals and enhances its brand reputation.
- Provide strategic counsel to senior executives on communication matters and public relations initiatives.
- Lead organizations US public relations growth strategy development and of plans and prioritize areas of focus in line with business focus.
- Manage Americas public relations staff (both seasoned and learning) providing strategic direction for their areas of responsibility as well as professional mentorship and growth.
- Work closely with US Head of Distribution and team key Marketing partners and other leaders across the firm to set annual strategy and quarterly measures of success.
- Maintain relationships with key journalists and editors.
- When applicable manage public relations agencies and consultants.
- Work with Head of US Institutional business and team to socialize the firms efforts in that space with the media.
Media Relations:
- Build and maintain strong relationships with toptier national and international media outlets including financial and business press.
- Oversee the creation and distribution of press releases media advisories and other communications materials.
- Write and edit media materials including press releases statements opeds letters to the editor editorial board memos and email pitches to journalists.
- Lead press responses around issues and developments that impact the Americas business.
- Strong media relationships across key media outlets.
- Along with internal partners develop and execute crisis communications plans.
- Strategize and integrate earned media tactics into cultural shift and narrative change campaigns.
- Determine and maintain approved spokespeople data with a focus on seeking to balance a good mix that is not too extensive.
- Train organization spokespeople as needed for interviews across print broadcast and online outlets.
- Partner with Global Head of Public Relations to manage Americas focused crisis topics.
- Be open to the mindset of thinking more from a commercialization standpoint and the idea of bringing more storytelling into the public relations strategy.
Brand Management:
- Shape and uphold the companys brand narrative ensuring consistent and positive messaging across all communication channels.
- Lead initiatives to enhance the companys thought leadership and market positioning through strategic media placements and speaking opportunities.
Crisis Management:
- Develop and execute crisis communication strategies to effectively manage and mitigate reputational risks and sensitive issues.
- Act as a spokesperson for the company delivering clear and accurate information during highstakes situations.
Content Development:
- Oversee the creation of highquality content including speeches opeds executive communications and media kits.
- Ensure that all content is aligned with the companys strategic objectives and resonates with target audiences.
Team Leadership and Development:
- Lead mentor and develop a highperforming PR team fostering a collaborative and resultsdriven environment.
- Provide guidance and support to ensure the teams alignment with the companys strategic goals and PR best practices.
Stakeholder Engagement:
- Cultivate and manage relationships with key stakeholders including industry analysts influencers and business partners.
- Coordinate with other departments such as marketing investor relations and legal to ensure a cohesive communication strategy.
Monitoring and Evaluation:
- Track and analyze media coverage public opinion and industry trends to measure the effectiveness of PR efforts and inform future strategies.
- Prepare and present regular reports on PR activities media impact and strategic outcomes to senior leadership.
What ideal qualifications skills & experience would help someone to be successful
- 15 years of experience in public relations and communications especially at an asset manager or public relations agency.
- Track record of both supervising and leading highperforming and talented teams.
- Knowledge of investment products preferred.
- Extensive media relationships across key media outlets.
- Strong media relations issues management and crisis communications skills as well as a knowledge base in digital communications and social media.
- Excellent written and verbal skills and demonstrated success drafting and placing statements press releases and bylines.
- Ability to act quickly and effectively under pressure and experience making prudent decisions and taking appropriate action in uncharted situations.
- Demonstrated skills to work well with competing priorities and manage projects involving multiple people from across the department and organization.
- Excellent strategic planning and resource management skills.
- Engaging personality and the desire to foster ongoing dialogue with key internal and external business partners.
- Attention to detail and accuracy.
- Strong track record of developing plans and motivating a team to execute.
- Strong interpersonal skills and ability to build and maintain key relationships through ongoing communication and dialogue.
- Track record of experience in establishing clear priorities and meeting deadlines.
- Able to move at a fast pace while maintaining a high quality of work and make decisions with input quickly when necessary.
- Understands when and how to escalate errors and/or any situation that does not meet Franklin Templetons standards or may threaten the firms reputation or success.
- Experience in dealing with senior leaders and high comfort level in providing guidance and feedback on media issues/topics.
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Franklin Templeton offers employees a competitive and valuable range of total rewardsmonetary and nonmonetary designed to support their wellbeing and recognize their time talents and with base compensation employees are eligible for an annual discretionary bonus (delete as appropriate) a 401(k) plan with a generous match and recognition rewards. We also offer a comprehensive benefits package which includes a range of competitive healthcare options insurance and disability benefits employee stock investment program learning resources career development programs reimbursement for certain education expenses paid time off (vacation / holidays / sick / leave / parental & caregiving leave / bereavement / volunteering / floating holidays) and a motivational wellbeing program. We expect the annual salary for this position to range between $200000.00 $240000.00 depending on level of relevant experience plus discretionary bonus.
Experience our welcoming culture and reach your professional and personal potential!
Our culture is shaped by our diverse global workforce and strongly held core values. Regardless of your interests lifestyle or background theres a place for you at Franklin Templeton. We provide employees with the tools resources and learning opportunities to help them excel in their career and personal life.
By joining us you will become part of a culture that focuses on employee wellbeing and provides multidimensional support for a positive and healthy lifestyle. We understand that benefits are at the core of employee wellbeing and may vary depending on individual needs. Whether you need support for maintaining your physical and mental health saving for lifes adventures taking care of your family members or making a positive impact in your community we aim to have your needs covered. Learn more about the wide range of benefits we offer at Franklin Templeton.
Highlights of our benefits include:
Three weeks paid time off the first year
Medical dental and vision insurance
401(k) Retirement Plan with a generous company match on your pretax and/or Roth contributions up to the IRS limits
Employee Stock Investment Program
Reimbursement for certain education expenses
Purchase of company funds with no sales charge
Onsite fitness center and recreation center*
Onsite cafeteria*
*Only applicable at certain locations
Learn more about the wide range of benefits we offer at Franklin Templeton
Franklin Templeton is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all applicants and existing employees and we evaluate qualified applicants without regard to ancestry age color disability genetic information gender gender identity or gender expression marital status medical condition military or veteran status national origin race religion sex sexual orientation and any other basis protected by federal state or local law ordinance or regulation.
Franklin Templeton is committed to fostering a diverse and inclusive environment. If you believe that you need an accommodation or adjustment to search for or apply for one of our positions please send an email to . In your email please include the accommodation or adjustment you are requesting the job title and the job number you are applying for. It may take up to three business days to receive a response to your request. Please note that only accommodation requests will receive a response.
Required Experience:
Director
Employment Type
Full-Time
