Content Lead

Were a profitable scaled SaaS company with 1700 employees worldwide expanding our demand generation program. This is a rare opportunity to shape and scale a growing function in a traditionally salesled organizationnow with unprecedented executive support and investment in marketing. We have the chance to define what excellence looks like.

As the Content Lead you will lead the development and of our content marketing strategy to drive demand generation and engagement. Youll create compelling datadriven content that educates inspires and converts our target audience. This role requires a mix of strategic vision creative storytelling and analytical rigor to measure content impact.

Key Responsibilities

• Content Strategy & Development: Develop and execute a comprehensive content marketing strategy aligned with business goals customer journey stages and demand generation initiatives.

• Thought Leadership: Establish Ecovadis as a leading voice in ESG for enterprise clients creating original content such as whitepapers research reports and blogs.

• SEO & Organic Growth: Lead SEOfocused content initiatives optimizing for search engine rankings and increasing organic traffic.

• Content & Sales Enablement: Work crossfunctionally to distribute content via email marketing the website paid campaigns and sales enablement.

• Content Performance & Analytics: Define and track key content performance metrics using data insights to refine and improve strategy.

• Agency & Freelancer Management: Manage external content writers designers and video producers as needed to scale content production.

Qualifications :

• Experience: 5 years in content marketing with a focus on B2B SaaS.
• Leadership: Experience managing a content team of either freelancers or inhouse hires including writers editors and designers.
• Content Mastery: Exceptional writing editing and storytelling skills with a deep understanding of how content generates demand and closes leads.
• SEO & Analytics: Proficiency in SEO best practices Google Analytics and content performance tracking tools.
• ROI Focus: Understanding of how content marketing fuels demand generation pipeline growth and lead conversion.
• Project Management: Strong ability to manage multiple projects and deadlines in a fastpaced environment.
• Collaboration: Proven track record of working with crossfunctional teams including sales product marketing and demand generation.
• Tech Stack Knowledge: Familiarity with content management systems (CMS) marketing automation tools (HubSpot Marketo) and analytics platforms.

Additional Information :

• Beginning: ASAP
• Full time position (Permanent after probation)
• Location: Toronto

In return for your expertise and energy we offer:

• Casual and very friendly work environment
• Opportunity to work in a truly international atmosphere
• GRSP and TFSA matching programs available
• Health Wellness and Dental Benefits 
• Life Insurance Critical Illness Accidental death longterm and shortterm disability insurance
• Flexitime 
• Home office allowance program
• Work from home & work from anywhere policy
• Employee referral bonus policy
• Paid employee volunteer day
• Access to Elearning platform
• Virtual and inperson teambuilding events

Our hiring team looks forward to reviewing your CV in English with a guaranteed response to every application. A new job with purpose awaits you! 

Dont fit all the criteria but still think youd be a good candidate Please apply anyway to give our hiring team the opportunity to assess your skills and to learn more about what you could bring to EcoVadis. Were interested in hiring from a diverse and skilled talent pool regardless of professional and educational background.

Can the hiring process be adjusted to suit my needs Yes. We want everyone going through the hiring process with EcoVadis to feel confident that you are able to demonstrate your full potential. We welcome applications from disabled people people with longterm health conditions and neurodiverse candidates. If you need any adjustments including the provision of interview questions please let the hiring team know.

Our teams strength comes from everyones uniqueness and is founded upon mutual respect. EcoVadis commits to equity inclusion and reducing bias in our hiring processes. EcoVadis does not accept any form of discrimination based on color national or ethnic origin ancestry citizenship religion beliefs age sex gender identity sexual orientation neurodiversity disability parental status or any other protected characteristic that makes you unique. In your application we encourage you to remove personal information such as: photographs marital status number of children religion gender residential postal code university graduation date past medical or parental leave(s) taken nationality (instead please state if you are legally eligible to work in the job region/country) university name (instead please state any degrees obtained and the study major).

Remote Work :

No

Employment Type :

Fulltime