Brand Manager
Brand Manager
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Job Description
Job Description
Your Job
Youre not the person who will settle for just any role. Neither are we. Because were out to create Better Care for a Better World and that takes a certain kind of person and teams who care about making a difference. Here youll bring your professional expertise talent and drive to building and managing our portfolio of iconic groundbreaking brands. In this role youll help us deliver better care for billions of people around the world. It starts with YOU.
About Us
Scottex. Scottonelle. Kleenex. Huggies. DryNites. You already know our legendary brandsand so does the rest of the world. In fact millions of people use KimberlyClark products every day. We know these amazing KimberlyClark products wouldnt exist without talented professionals like you.
At KimberlyClark youll be part of the best team committed to driving innovation growth and impact. Were founded on more than 150 years of market leadership and were always looking for new and better ways to perform so theres your open door of opportunity. Its all here for you at KimberlyClark.
Led by Purpose. Driven by You.
About You
As the Brand Manager Italy you will develop manage and implement the marketing strategy for Hands & Face and Kitchen Towel categories for the Italian market. You will need to adapt the key innovation and renovation projects to this market and lead specific projects on these categories.
You will report to the Family Care Marketing Manager Italy and will be an individual contributor (no direct reports).
Location: we can offer a hybrid model (on remote / Turin Office) for candidates already based in Italy ideally in Piedmont or in Lombardy.
YOUR KEY ACCOUNTABILITIES:
Develop manage and implement marketing strategies to further develop the Brands performance (sales profitability image and competitive position).
Develop and foster a strong 3year rolling program and strategic plan for Italy to lead short term and longterm strategies for category and brand in collaboration with the regional structure
Represent and deliver strong local market plans in collaboration with the Marketing Manager (including all assets but mainly digital and instore merchandising/Point Of Sales (POS)
Consistently deliver successful products and programs on time for its market according to P&L objectives within budget
Cultivate close collaborative relationships with regional and local teams
Adapting Commercial Programme Idea (CPI) to local market and developing specific toolkits (Packaging claims trade stories specific visuals like 3D galvanized) for the innovation/ renovation.
Working with local and regional market on media and commercial programs and Support strategic evaluation and potential of new variants / formats
Lead Code creation (PCP) and artwork development
Lead post launch tracking learning and evaluation.
Lead recurrent Nielsen analysis across the whole Family Care portfolio
WHAT WE NEED FROM YOU:
Previous experience in Marketing preferably in FMCG multinational or matrix organizations
Experience in developing digital marketing and local activation plans that resonate with consumers and customers
Proactive confident highly assertive and numerate individual who can successfully build business relationships and present recommendations in an influential and persuasive manner.
Cando attitude project management and organisation skills with ability to manage activation projects when required
Good analytical skills and great attention to details
Fluent in Italian and English
We Offer
Here are just a few of the benefits youd enjoy working in this role for KimberlyClark. For a complete overview see .
To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.
Please submit your CV in English as it will be considered by English speakers.
In the meantime please check out the careers website.
#LIHybrid
And finally the fine print.
For KimberlyClark to grow and prosper we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to KimberlyClark you fuel the continued success of our enterprise. We are a committed equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability status protected veteran status sexual orientation gender identity age pregnancy genetic information citizenship status or any other characteristic protected by law.
The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties responsibilities and skills required for this position.
This role is available for local candidates already authorized to work in the roles country only. KimberlyClark will not provide relocation and immigration visas support for this role.
Primary Location
Turin OfficeAdditional Locations
Worker Type
EmployeeWorker SubType
RegularTime Type
Full timeRequired Experience:
Manager
Employment Type
Full-Time
