PR Influencer Marketing Manager ESF3163
PR Influencer Marketing Manager ESF3163
Posted on :
15-04-2025
Employer Active
1 Vacancy
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Yearly Salary
$ 80000 - 110000
Vacancy
1 Vacancy
Posted on :
15-04-2025
Job Description
Medical insurance!
Vision insurance!
Dental insurance!
401(k)!
What you will be doing:
- Lead the of the U.S. PR and influencer marketing strategy in alignment with global direction and local business goals.
- Build and nurture strong relationships with influencers talent managers stylists editors and key media contacts across fashion lifestyle and wellness categories.
- Strategically identify and manage both paid and organic partnerships across micro midtier macro and celebrity influencers to support campaigns product launches retail openings and seasonal moments.
- Oversee all product seeding programs in partnership with our media agency from strategy and packaging to personalized storytelling and fulfillment with the goal of generating organic buzz and highimpact content.
- Support the Event Manager in planning and executing brand events and influencer activations from concept development to production and guest management ensuring elevated brand representation and measurable outcomes.
- Partner with the Global and HQ teams to ensure cohesive messaging brand storytelling and gotomarket timing across campaigns.
- Manage daytoday communication and logistics with influencer partners and PR contacts including writing clear and strategic briefs coordinating product needs tracking deliverables and managing approvals.
- Negotiate paid partnerships and contracts ensuring briefs content guidelines and deliverables are aligned with KPIs and brand standards.
- Track and report on campaign performance including engagement metrics media value and content insights sharing learnings with internal stakeholders.
- Manage portions of the PR and influencer marketing budget and support the Marketing Director in ongoing budget oversight and planning.
- Supervise and mentor the PR & Influencer Marketing Intern overseeing task delegation and development.
- Stay on top of emerging trends in culture fashion digital media and the influencer space to inform future planning and talent discovery.
Experience you will need:
- 5 8 years of experience in PR influencer marketing or talent relations within fashion beauty or lifestyle industries.
- Strong network of influencer media and talent industry relationships in the U.S. market.
- Track record of executing successful influencer campaigns and brand activations that drove engagement and awareness.
- Skilled in managing both paid and organic influencer strategies including negotiation and contract .
- Confident leading events and seeding initiatives with a sharp attention to detail and creative flair.
- Strategic thinker with excellent communication organizational and crossfunctional collaboration skills.
- Comfortable working in a fastpaced agile environment with both global and local partners.
- Passion for fashion digital storytelling and building meaningful brand communities.
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Employment Type
Full Time
Key Skills
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