About Cleo
At Cleo were not just building another fintech app. Were embarking on a mission to fundamentally change humanitys relationship with money. Imagine a world where everyone regardless of background or income has access to a hyperintelligent financial advisor in their pocket. Thats the future were creating.
Cleo is a rare success story: a profitable fastgrowing unicorn with over $200 million in ARR and growing over 2x yearoveryear. This isnt just a job; its a chance to join a team of brilliant driven individuals who are passionate about making a real difference. We have an exceptionally high bar for talent seeking individuals who are not only at the top of their field but also embody our culture of collaboration and positive impact.
If youre driven by complex challenges that push your expertise the chance to shape something truly transformative and the potential to share in Cleos success as we scale while growing alongside a company thats scaling fast this might be your perfect fit.
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On the frontier of design
Were moving through uncharted territory with brand new design challenges around conversation UI brand TOV and applied machine learning AI that dont have much precedent yet. Were using all that to help people improve their financial health solving money problems that make a very real and tangible difference to our users.
About the Role:
Cleos Growth pillar is focused on acquiring new users as efficiently as possible and helping all our users to get value from Cleo as quickly as possible.
As a Lead Product Designer in our Growth pillar your work will be essential in driving the next phase of Cleos mission to help more people on their journey towards better financial health.
You will be working across two teams in Growth focused on how we can drive more users to use Cleo. The aim of this work is to find ways to increase organic growth through the viral loop at Cleo and find ways to drive paid virality through referrals.
Key Responsibilities:
- Work in a dedicated crossfunctional squad to identify and solve a range of current and new user needs that will create value for them and for Cleo as quickly as possible
- Align design vision and KPIs and help to raise the bar for design quality and consistency on the Growth pillar
- Drive the longterm growth of Cleo products and features through a combination of data analysis product ideation and experimentation to optimise product experience
- Influence strategy and roadmaps through using data and insights to understand trends in user behaviour and product usage
- Execute on growth initiatives through designing high quality and impactful user experiences and journeys to land impact on product goals
- Maximise the teams impact and learnings through a test learn iterate design process
What Were Looking For:
- You should ideally have 5 years of relevant experience and passion for growth focused work
- You can share mobile app focused design work that shows a proven track record of high quality in highgrowth fastpaced and productled businesses
- You are a strongly outcomefocused designer motivated by balancing business goals and user experience via small quick incremental experiment led impact
- You thrive on getting deep into the data and the details to optimise existing features and journeys
- You are a proactive problem solver who can effectively bring structure to large or ambiguous problems to generate buyin from stakeholders
- You are a strong crossfunctional collaborator who can partner successfully with tech and marketing stakeholders to deliver bottom line impact on growth
Additional preferred experience:
- An understanding of cognitive psychology and how to apply social mechanisms in an ethical way e.g. gifting referrals engagement activation etc
- The ability to think beyond conventional UI patterns and come up with new creative ways to use AI and chat
How long will the process take
We aim to move as fast as possible. Usually 34 weeks is enough time for us all to get to know each other.
- Step 1: An initial intro phone call with our Talent Team to learn more about your experience and why you want to work at Cleo
- Step 2: A craft interview with a Lead Product Designer to walk through some of your design work as well as get to know you
- Step 3:A case study with a design manager and PM to present a more indepth endtoend product problem youve solved
- Step 4:A final Cleo values interview with two crossfunctional peers from our Product Data Growth or Engineering teams
What do you get for all your hard work
- A competitive compensation package (base equity) with biannual reviews aligned to our quarterly OKR planning cycles. This role is levelled as PD4. You can view our public progression framework and salary bandings here: at one of the fastestgrowing tech startups backed by top VC firms Balderton & EQT Ventures
- A clear progression plan. We want you to keep growing. That means trying new things leading others challenging the status quo and owning your impact. Always with our complete support.
- Flexibility. We cant fight for the worlds financial health if were not healthy ourselves. We work with everyone to make sure they have the balance they need to do their best work
- Work where you work best. Were a globally distributed team. If you live in London we have a hybrid approach wed love you to spend one day a week or more in our beautiful office. If youre outside of London well encourage you to spend a couple of days with us a few times per year. And well cover your travel costs naturally.
- Other benefits;
- Companywide performance reviews every 6 months
- Generous pay increases for highperforming team members
- Equity topups for team members getting promoted
- 25 days annual leave a year public holidays an additional day for every year you spend at Cleo up to 30 days)
- 6 employermatched pension in the UK
- Private Medical Insurance via Vitality dental cover and life assurance
- Enhanced parental leave
- 1 month paid sabbatical after 4 years at Cleo
- Regular socials and activities online and inperson
- Well pay for your OpenAI subscription
- Online mental health support via Spill
- Workplace Nursery Scheme
- And many more!
We strongly encourage applications from people of colour the LGBTQ community people with disabilities neurodivergent people parents carers and people from lower socioeconomic backgrounds.
If theres anything we can do to accommodate your specific situation please let us know.
UK App access: The Cleo app is no longer downloadable in the UK (but only until next year). If youre an existing user youll still have access to the app. But some features wont be available (just for a little while). Why 99 of our users are based in the US where financial health is often overlooked. Weve decided to shift our focus to where we can provide the most value and make the greatest impact for users who need it most. Then well be able to apply what we learn to better support our UK users in the future.