The Echo Sales and Marketing team is seeking a customerobsessed analytical and strategic Senior Product Marketing Manager to lead gotomarket for a subset of Echo products. Do you want to lead gotomarket strategy for Alexa and Echo Are you excited about creating value for millions of customers by leading transformative innovation Our growth requires leaders who move fast have an entrepreneurial spirit to create new products unrelenting tenacity to get things done and are capable of breaking down and solving complex problems.
You will work with a crossfunctional team that includes product and retail account management third party OEMs and retailers sales finance PR site merchandising and creative design to define develop and execute innovative marketing strategies that drive awareness and maximize sales globally. You will lead gotomarket from concept through launch devise and implement marketing initiatives and collaborate with product and retail partners to ensure branding messaging and device demonstration consistency across all sales channels.
The successful candidate will be expected to think and act both strategically and tactically: from the creation of plans to the brass tacks of . The ideal candidate will be a selfstarter comfortable with ambiguity in a fastpaced and everchanging environment and able to think big while paying careful attention to detail. This is a highly visible position that will interact at all levels of the company. You must have the ability to quickly formulate plans that are deeply backed by data and execute across many work functions simultaneously. Were working hard having fun and making history. Join us!
6 years of professional noninternship marketing experience Experience using data and metrics to drive improvements Experience with Excel or Tableau (data manipulation macros charts and pivot tables) Experience building executing and scaling crossfunctional marketing programs Experience leading gotomarket for consumer software or hardware product launches
Experience using any of SQL or other analytical tools for conducting data analysis Experience with customer segmentation profiling and targeting
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