About Us
At Bienenstock Natural Playgrounds we believe in the power of storytelling to inspire change build connection and amplify our mission to bring nature back to childhood. Our nature play spaces are thoughtfully designed to spark creativity promote selfregulation and foster childled development. Now were looking for a passionate and creative Storyteller to help us bring these stories to life.
Position Overview
As our Storyteller/Copywriter youll report to the Director of Marketing and craft emotionally engaging purposedriven narratives that resonate with our target audiences. Youll work closely with the Director of Marketing and crossfunctional teams to develop compelling multimediarich content across social media web email video print and more. Your words will shape how people see us feel about us and ultimately support the movement to connect children to nature.
If youre a natural storyteller with a love of nature a talent for crafting powerful stories and a drive to grow with a purposedriven team we want to hear from you.
Key Responsibilities
Content Creation
- Craft compelling stories that reflect our mission vision and valuestailored for diverse audiences and platforms.
- Write clear engaging and strategic content including blog posts emails/newsletters social media captions video scripts case studies internal communications press releases product descriptions website copy and more.
- Proofread and edit marketing materials for grammar clarity tone and effectiveness.
- Manage and evolve the brand voice across all channels ensuring consistency in tone language and storytelling style.
Audience Engagement & Partnerships
- Actively engage with our audiencelisten to feedback adapt storytelling strategies based on insights and foster a sense of community and connection.
- Act as a brand ambassador through digital platforms media partnerships and guest contributions (e.g. blog sites podcasts webinars).
Strategy & Performance
- Collaborate with internal teams to develop cohesive content strategies and creative campaigns.
- Develop and maintain relationships with external partners including influencers and media outlets to expand the companys reach.
- Continuously seek out new and innovative ways to tell the companys story across all channels.
- Track and report on storytelling initiatives offering insights and recommendations for continued growth and engagement.
Collaboration & Communication
- Elevate internal and external communications by translating complex ideas into relatable emotionally resonant messages.
- Support media outreach by writing pitches and coordinating feature stories that highlight our team clients and community impact.
- Collaborate with videographers and designers to pair strong narratives with supporting visuals.
Research & Recognition
- Conduct research and gather relevant insights data and background information to inform storytelling and campaign development.
- Source and develop stories from across the organizationincluding project features team interviews customer testimonials and community impact.
- Research and prepare industry award submissions that showcase the quality and innovation of our work.
- Manage and maintain the companys digital content library ensuring all assets are organized and easily accessible.
Qualifications
- Creative storytellerwith an eye for detail and a love for words.
- Proven experience in storytelling content creation copywriting or digital communications.
- Excellent written communication skills with demonstrated proficiency in spelling grammar punctuation and writing skills.
- A portfolio that showcases a variety of writing stylesespecially with a marketing education or social impact focus.
- Ability to adapt tone and messaging across platforms and audiences.
- Familiarity with storytelling across formatsvideo press releases websites email
- Strong organizational skills with the ability to manage content libraries meet deadlines and manage multiple projects.
- Experience using digital content tools (Google Workspace Canva CRM platforms analytics dashboards)
- A selfstarter with a collaborative spirit and a genuine love of nature andlearning.
- Nice to have: Experience working with or writing for naturebased education environmental education nonprofits or playbased learning