Data Analytics Manager
Data Analytics Manager
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Job Description
Agency :
Havas MediaJob Description Summary :
Responsible for implementing and maintaining robust digital analytics solutions for our clients. This role focuses on the technical aspects of digital analytics ensuring accurate data collection processing and reporting. You will work closely with clients and internal teams to implement tracking troubleshoot issues and develop insightful dashboards. You will play a vital role in ensuring the accuracy and integrity of our clients data.Job Description :
#LIMV1
The Digital & Analytics Manager is a key contributor within the CSA team responsible for implementing and maintaining robust digital analytics solutions for our clients. This role focuses on the technical aspects of digital analytics ensuring accurate data collection processing and reporting. You will work closely with clients and internal teams to implement tracking troubleshoot issues and develop insightful dashboards. You will play a vital role in ensuring the accuracy and integrity of our clients data.
You will be highly proficient in data layer architecture tag management (including advanced data layer implementations) and serverside tracking (primarily sGTM). Youll use your skills to implement customized tracking solutions set up custom metrics and dimensions and implement userID tracking strategies. Experience in integrating data sets using BigQuery and creating custom dashboards to visualize performance will be important. Youll become proficient in using the main analytics platforms including Google Analytics 4 Adobe Analytics Google Tag Manager and Adobe Launch.
This position requires a strong understanding of site analytics tag management best practices and experience working with both the Google and Adobe analytics stacks. Knowledge of media platform analytics (GMP Meta TikTok Snap etc. including tracking and configuration as well as an understanding of data privacy and compliance is highly desirable. Familiarity with media platforms settings configuration options and reporting outputs will be important.
You will collaborate with a team of analytics specialists and a data engineer contributing your technical expertise to ensure the successful of digital analytics projects. You will also have opportunities to develop your skills and knowledge staying uptodate with the latest industry trends and technologies such as the use of AI to increase efficiency. You will assist in maintaining agency technical implementation best practices and standards particularly across the analytics tech stack.
Client Relationship Management and Development
A key aspect of this role involves serving as the primary daytoday point of contact for clients on matters related to digital analytics implementation and reporting. You will be responsible for managing these relationships addressing client inquiries providing updates on project progress and proactively identifying opportunities to improve their analytics setup. While not directly responsible for contractual agreements or sales you will be the main point of contact for your clients.
This role provides an excellent opportunity to further develop your client management and stakeholder engagement skills. You will receive guidance and support from senior team members to help you build strong collaborative relationships with clients and internal stakeholders alike. This includes developing your ability to communicate complex technical information clearly and concisely to nontechnical audiences manage expectations and navigate challenging situations. You will also have opportunities to manage internal stakeholders such as specialists and account managers to ensure the smooth delivery of projects and client satisfaction.
This is a handson role for a technicallyminded individual who is passionate about data and eager to make a tangible impact on our clients digital marketing performance while also developing their client relationship management skills.
Contract Type :
PermanentHere at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age sex race ethnicity disability and other factors that have no bearing on an individuals ability to perform their job.
Required Experience:
Manager
Employment Type
Full-Time
