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We are seeking an experienced and strategic executive to oversee the growth development daytoday management and overall optimization of Integritys lead related P&L. The goal for the VP LeadCENTER will partner with all key stakeholders to grow revenue EBIDTA and EBIDTA margin of the overall lead business. Key stakeholders include but are not limited to: Presidents of each distribution channel: Life Health and Wealth as well as Integritys leader of technology product development team the lead marketing team and the Chief Procurement Officer. This leader must have a deep understanding and successful track record in lead generation lead nurturing and lead sales to agents and advisors helping them attract potential clients for Integritys clientfocused insurance and investment solutions. The ideal candidate will have a deep understanding of the health and life insurance industry the annuity industry exceptional leadership skills and a proven track record in product management. You will be responsible for driving product vision strategy and managing the products P&L to meet business goals and deliver exceptional value to our customers.
Lets talk job responsibilities:
P&L Management:
Own the products P&L ensuring financial targets are met or exceeded
Develop strategy to increase both lead sales and lead distribution
Manage budget analyze financial performance to drive profitability
Identify revenue growth opportunities develop and implement sales plan
Leadership & Collaboration:
Work closely with technology product development team to ensure product delivery enablement tools align with needs of the sales and distribution vision and strategy to meet and exceed the firms goals and the needs of the market
Conduct market research and competitive analysis to identify opportunities and threats
Collaborate with crossfunctional teams (sales channel Presidents marketing business unit leadership) to ensure successful of distribution and sales strategy
Building and Maintaining Customer Relationships:
Engage with agents and agencies who purchase leads to understand their needs gather feedback and incorporate insights into product improvements
Develop and maintain strong relationships with all distribution partners (primarily Medicare and life agents agencies BGAs FMOs and IMOs) to ensure effective sales and distribution
Product Knowledge and Market Trends
Possess a thorough understanding of how health and life producers utilize leads to sell the insurance products offered to customers
Must ensure all activities comply with all relevant regulatory requirements
Stay updated with industry trends and emerging technologies relevant to the insurance market
Ensure the product complies with all relevant regulations and standards
Your experience and skills:
Bachelors degree in business Marketing or a related field (MBA preferred).
10 years of experience in lead sales lead nurturing or lead generation within the insurance or financial services industry.
Proven experience in leading and managing a leads generation or lead sales organization.
Strong understanding of lead generation and sales processes particularly in the insurance sector.
Excellent analytical strategic thinking and problemsolving skills.
Exceptional communication and interpersonal skills with the ability to work effectively with diverse teams.
Must demonstrate effective communication skills and deliver presentations to both internal and external stakeholders.
Demonstrated experience in managing product P&L and achieving financial targets.
About Integrity
Integrity is one of the nations leading independent distributors of life health and wealth insurance products. With a strong insurtech focus we embrace a broad and innovative approach to serving agents and clients alike. Integrity is driven by a singular purpose: to help people protect their life health and wealth so they can prepare for the good days ahead.
Integrity offers you the opportunity to start a career in a familylike environment that is rewarding and cutting edge. Why Because we put our people first! At Integrity you can start a new career path at company youll love and well love you back. Were proud of the work we do and the culture weve built where we celebrate your hard work and support you daily. Joining us means being part of a hypergrowth company with tons of professional opportunities for you to accelerate your career. Integrity offers our people a competitive compensation package including benefits that make work more fun and give you and your family peace of mind.
Headquartered in Dallas Texas Integrity is committed to meeting Americans wherever they are in person over the phone or online. Integritys employees support hundreds of thousands of independent agents who serve the needs of millions of clients nationwide. For more information visit Integrity.
Integrity LLC is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion sex gender identity national origin disability veteran status or any other characteristic protected by federal state or local law. In addition Integrity LLC will provide reasonable accommodations for qualified individuals with disabilities.
Required Experience:
Exec
Full-Time