Manager Marketing Services

Ingram Content Group (ICG is seeking a creative and collaborative Manager Marketing Services to join our team in LaVergne TN. In this role you will develop and execute marketing campaigns for Ingrams industryleading digital distribution platform CoreSource. In addition you will help create gotomarket strategies for new datadriven products and services as they launch within the market. You will execute traditional and digital marketing campaigns and create content that effectively positions ICG products and services and focuses on driving awareness improving customer retention and growing market share and revenue. You will supervise a marketing specialist and collaborate closely with business leaders design PR and IT to ensure the effective development and implementation of initiatives.

Ingram Content Group (Ingram) connects people with content in all forms. Providing comprehensive services for publishers retailers libraries and educators Ingram makes these services seamless and accessible through technology innovation and creativity. With an expansive global network of offices and facilities Ingrams services include digital and physical book distribution printondemand and digital learning.

Required Qualifications:

• Bachelors Degree or year for year related experience
• 1year prior experience managing a team
• 5 years experience managing B2B marketing programs or related role

Preferred Qualifications:

• Knowledge of marketing programs and resources including Customer Google Analytics marketing automation etc.
• Experience working closely with business leaders and stakeholders
• Experience using Zoom webinar platform

Key Responsibilities:

• Works with management to develop and execute creative marketing strategies specifically for brands/services targeting B2B affiliate partners
• Delivers effective and audience imaginative marketing and relevant content to generate awareness customer conversion and/or sales/revenue of brand/business service.
• Develops and implements content and key word strategies to support SEO and SEM marketing plans and campaigns
• Generates actionable observations insights conclusions and recommendations from data to drive site improvements and optimize business performance
• Supervises marketing team and ensures they deliver performance driven marketing strategy plan and deliverables to budget and timelines.
• Project management of marketing campaigns and content development across all media outlets for the brand/business service explore and use of most relevant media outlets to best reach target audiences online social digital and traditional.
• Provides regular updates on status and performance of marketing projects and initiatives.
• Focus on performance improvements and return on investment with a clear link between marketing activities and sales/revenue.
• Establishes benchmark metrics and best practices; regularly reporting metrics and recommendations to business unit owners and product marketing teams.
• Maintains active communication with all relevant business units collecting information such as market requirements industry insight and customer feedback to incorporate in marketing strategy.

Hiring Salary Range: $83230k $105532k. This range represents the anticipated low and high end of the salary for this position. It will be determined by factors including but not limited to:  the applicants education experience knowledge skills and abilities geographic location as well as internal equity and alignment with market data.

Additional Information :

Perks/Benefits:

• A highly competitive compensation package with generous benefits beginning first day of employment for Medical/Prescription Drug plans HSA Vision Dental and Health Care FSA.
  • 15 vacation days & 12 sick days accrued annually and 3 personal days
  • 401K match Life and AD&D Employee Assistant programs Group Legal & more
  • Wellness program with access to onsite gym and basketball court for associates
• Encouraged continued education with our tuition reimbursement program
• Financial and inkind opportunities to engage with nonprofits in your community
  • Company match program for United Way donations
  • Volunteer opportunities and inkind drives for nonprofits throughout the year
• Take breaks or brainstorm in our game room with ping pong & foosball
• Casual Dress Code

Ingram Content Group is a part of Ingram Industries Inc. and includes Ingram Book Group LLC Ingram Publisher Services LLC Lightning Source LLC Ingram Library Services LLC Tennessee Book Company LLC Ingram Content Group UK Ltd. and Ingram Content Group Australia Pty Ltd. 

All qualified applicants will receive consideration for employment without regard to race color religion sex national origin age work related mental or physical disability veteran status sexual orientation gender identity or genetic information.

• EOE Race/Gender/Veterans/Disabled
• We participate in EVerify
• EEO Poster in English 
• EEO Poster in Spanish