Parts Marketing Specialist
Parts Marketing Specialist
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Job Description
Job Description
Hybrid This role is categorized as hybrid. This means the successful candidate is expected to report to the Cole Engineering Center Podium Warren MI three times per week at minimum or other frequency dictated by the business.
Relocation: This job is not eligible for relocation benefits.
GM DOES NOT PROVIDE IMMIGRATIONRELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP (e.g. H1B TN STEM OPT etc. NOW OR IN THE FUTURE.
The Role:
As a key member of the Aftersales Marketing team the Parts Marketing Specialist has a unique and diverse role within the team contributing to several key marketing strategies for GM Genuine Parts/ACDelco. The successful candidate will work closely with internal counterparts and agency partners to help ensure a clear vision with consistent and impactful of marketing activities with measurable results. This role is essential in supporting GM Customer Care and Aftersales business objectives for driving parts revenue and market share. You will be asked to drive innovation and push boundaries to market GM Genuine Parts/ACDelco to both B2B and B2C target markets.
What Youll Do:
- Launch Excellence/Go to Market: In partnership with Promotions Lead you will execute the marketing launch of retail and ecommerce including creative approvals as primary client interfacing heavily with cross functional team
- Social Channel Management: manage GM Geniune Parts/ACDelco social channels (Meta Instagram) including engagement with social COE and facilitation of global best practice sharing with your counterparts around the world
- Contact Center Interface: engage as business lead with contact center operations team ensuring a brand aligned experience
- Customer Facilitator: strengthen relationships with advisory board members through facilitation of Marketing/Ecommerce forums
Required Core Competencies:
- A forwardlooking mindset
- Customer centric (b2b and b2c)
- Ability to think strategically through complex challenges
- Deliver results in an ambiguous environment
- Strong attention to detail and follow through
- Excellent collaborator
- Inquisitive strong research and presentation skills
- Self starter proactive composed under pressure
- Willingness to take our unique special projects as they arise
Additional Job Description
Your Skills and Abilities (Required Qualifications):
- Minimum of 13 years marketing experience
- Successful demonstration of managing multiple projects/deadlines
- Ability to present a compelling story that will enable swift decision making
- Exceptional Organizational Skills and the ability to work cross funcitionally
What Will Give You a Competitive Edge (Preferred):
- Bachelors degree in marketing
- Knowledge of GM structures and processes
- Automotive aftersales/parts experience
- Social channel management experience preferred
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About GM
Our vision is a world with Zero Crashes Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better safer and more equitable for all.
Why Join Us
We aspire to be the most inclusive company in the world. We believe we all must make a choice every day individually and collectively to drive meaningful change through our words our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals dependent on role needs. Every day we want every employee no matter their background ethnicity preferences or location to feel they belong to one General Motors team.
Benefits Overview
The goal of the General Motors total rewards program is to support the health and wellbeing of you and your family. Our comprehensive compensation plan incudes the following benefits in addition to many others:
Paid time off including vacation days holidays and parental leave for mothers fathers and adoptive parents;
Healthcare (including a triple tax advantaged health savings account and wellness incentive) dental vision and life insurance plans to cover you and your family;
Company and matching contributions to 401K savings plan to help you save for retirement;
Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect our company values;
Tuition assistance and student loan refinancing;
Discount on GM vehicles for you your family and friends.
Diversity Information
General Motors is committed to being a workplace that is not only free of discrimination but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional personal educational or volunteer opportunities.GM is proud to be an equal opportunity employer.
We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.
Equal Employment Opportunity Statements
GMis an equal opportunity employer and complies with all applicable federal state and local fair employment practices laws. GM is committed to providing a work environment free from unlawful discrimination and advancing equal employment opportunities for all qualified individuals. As part of this commitment all practices and decisions relating to terms and conditions of employment including but not limited to recruiting hiring training promotion discipline compensation benefits and termination of employment are made without regard to an individuals protected characteristics. For purposes of this policy protected characteristics include an individuals actual or perceived race color creed religion national origin ancestry citizenship status age sex or gender (including pregnancy childbirth lactation and related medical conditions) gender identity or gender expression sexual orientation weight height marital status military service and veteran status physical or mental disability protected medical condition as defined by applicable state or local law genetic information or any other characteristic protected by applicable federal state or local laws and ordinances. If you need a reasonable accommodation to assist with your job search or application for employment email us ator call us at. In your email please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
Required Experience:
Unclear Seniority
Employment Type
Full-Time
