Job Description
This role in the Office of Alumni Engagement and Annual Giving manages online platforms communities and technology to support alumni engagement connectivity and philanthropy. The position will be the primary manager of an online professional development community that utilizes artificial intelligence to leverage and scale networking opportunities and informal mentorship among alumni and students. The role creates outreach communications on behalf of alumni volunteers including but not limited to monthly email content event reminders survey emails and a regular cadence of social media content. The person in this role will empower volunteers to be true Orange ambassadors both for engagement and philanthropic giving via volunteers personal networks. Additionally the Assistant Director will act as a community manager for existing alumni social media channels building engagement across all channels to ensure alumni feel heard and connected to their alma mater and tracking that engagement. This role monitors external alumni community communications and will identify and cultivate a network of alumni volunteers. This role will collaborate with internal and external partners to build volunteer activities that promote alumni leadership and advocacy and support overall university programming fundraising and outreach goals.
Responsibilities
Oversee and direct the daytoday function of Syracuse Universitys professional development community that utilizes artificial intelligence to support networking and informal mentorship among alumni and students. Ensure consistent cadence of communications via platforms and tools. Engage campus partners in successfully adopting the technology across student alumni faculty and staff populations. Identify and refer select alumni to development officers for cultivation and stewardship. Provide technical support for community users and identify opportunities to strengthen engagement among users through training ondemand resources and other support services. Serve as the liaison to Advancement Services in ensuring constituent data is transferred seamlessly between the community and the CITRUS database on an ongoing basis. Serve as a community manager across Syracuse Universitys existing alumni social media channels on Facebook Instagram and LinkedIn to create content as needed to promote alumni programming and initiatives monitor comments and draft responses as appropriate and identify alumni who engage via these channels for future engagement and cultivation opportunities. Track digital engagement consistently as part of Syracuse Universitys engagement scoring efforts. Create edit and evaluate content on behalf of alumni volunteers to be used in email marketing communications and on social media channels in tandem with the Outreach Programs and Communications teams. Create content and build templates for monthly emails to share club/regional programming. Liaise with the Forever Orange Committee of the Syracuse University Alumni Association Board of Directors ensuring that the Forever Orange Promise and related/new initiatives and outreach remains at the forefront of Alumni Engagement and Annual Givings mission. Will lead presentations for the SUAA Board on this topic. Identify review and evaluate emerging vendor platforms and partnerships as applicable and participate on related university and AEA committees as assigned.
Required Experience:
Director