Adaptations Creative Lead Art Director - Beauty
Adaptations Creative Lead Art Director - Beauty
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Job Description
Hogarth is the Global Content Experience Company. Part of WPP Hogarth partners with one in every two of the worlds top 100 brands including CocaCola Ford Rolex Nestl Mondelez and Dyson. With a breadth of experience across an extensive range of sectors Hogarth offers the unrivaled ability to deliver relevant engaging and measurable content across all channels and media both established and emerging. The number of channels at our fingertips; the need for speed; and the drive for mass personalisation all mean that brands need different solutions. Our global team of over 7500 craft and technology experts brings together creative production and innovation to help clients navigate this exciting and everchanging world of todays content experience.
WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. Working at WPP means being part of a global network of more than 100000 talented people dedicated to doing extraordinary work for our clients. We operate in over 100 countries with corporate headquarters in New York London and Singapore. WPP is a world leader in marketing services with deep AI data and technology capabilities global presence and unrivalled creative talent. Our clients include many of the biggest companies and advertisers in the world including approximately 300 of the Fortune Global 500.Our people are the key to our success. Were committed to fostering a culture of creativity belonging and continuous learning attracting and developing the brightest talent and providing exciting career opportunities that help our people grow.
RoleSummary:
As an Adaptations Creative Lead you will help curate and design content to showcase some of the worlds best creative talent in a digital arena with a natural curiosity for all things pop culture and enjoys immersing themselves in global trends. You should have a strong understanding of digital and social space the design and production requirements. Youll need to be an active collaborator with internal partners client creatives writers freelancers and influencers. Youll regularly review work with Creative Directors on the client side to get feedback on direction and to make sure the work is on brief and appropriate for the brand. Youll also help present your work to executive staff members within the company.
Key Areas of Responsibility:
- Lead strong effective design/ art direction for high frequency multi platform content localisation
- Brand guardianship ownership of the clients identity and brand voice
- Maintain creative standards with awareness of country and regional nuances
- Handson design / art direction follow through to the production of the deliverables with a deep understanding of the working processes
- Ability to effectively lead and motivate a small creative studio managing outputs and negotiating priorities for the team
- Effective communicator value interpersonal relationships and also have exceptional client service skills
Requirements:
- Minimum of 4 years working within Design role ideally within advertising design agencies or inhouse creative team
- An ability to communicate with consumers via compelling creative story telling
- Broad background in design and creative that spans across all mediums
- Experience with localisation and transcreation of master assets
- Strong craft and problem solving skills
- Understanding of platformfirst creative requirements
- Great presentation skills. The ability to clearly explain and defend your work in meetings and reviews
- You should be an enthusiastic collaborator and be open to other peoples ideas. But at the same time you need to show initiative and have accountability for the stories youre telling
- Have a keen understanding of local market creative and cultural nuances
- An ability to work with global teams across time zones date lines and traditional
- Strong communicator with excellent English skills
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WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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Required Experience:
Director
Employment Type
Full Time
