Audience Engagement Editor
Audience Engagement Editor
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Job Description
In this pivotal role youll collaborate closely with editorial and social teams to broaden our reach and engage a more diverse audience. Your main responsibilities will include curating writing and editing highquality content for our newsletters ensuring engaging communication with our readers.
Youll manage the editorial calendar working with the team to plan content that aligns with current trends and audience interests. Additionally youll lead and execute social media strategies across platforms such as X (formerly Twitter) Facebook Instagram Threads Bluesky and LinkedIn.
Engage actively on social media by monitoring channels responding to comments and building relationships with followers. Youll also explore emerging platforms like Instagram Bluesky and Reddit to connect with new audiences.
Test and optimize a variety of content formatspolls videos infographics etc.to maximize audience engagement. Utilize audience data from newsletters and social media to analyse performance and refine strategies for optimal engagement.
Collaborate with U.S. based editorial teams to amplify stories through newsletters and social media ensuring content resonates with the U.S. audience. This role is ideal for someone passionate about audience engagement and eager to make an impact. We look forward to your application!
Qualifications :
We are looking for a candidate with newsroom experience ideally in an audiencefocused role involving headline writing and original social media copy. You should have a deep understanding of Reachs brands and editorial voice combined with strong knowledge of the U.S. news media landscape and social platforms.
A solid journalism background is essential along with strong writing skills excellent news judgment and proficiency in social media management tools and email marketing platforms. You should be adept at using audience analytics to optimize engagement based on data insights while also being a creative thinker passionate about building and connecting with online communities.
We value candidates who can bring fresh ideas and insights with a proven ability to engage and grow audiences through inclusive content. This role is crucial in helping us diversify our audience both culturally and geographically as we aim to expand our reach among underserved communities in the U.S. and build a readership that truly reflects Americas diversity.
You should excel in a fastpaced collaborative environment and possess strong interpersonal skills to work effectively in both remote and inperson teams fostering collaboration across departments. The ability to work across time zones is important as this position involves collaborating with U.S.based teams.
Additional Information :
What can we offer you
We are offering a competitive salary and benefits including;
- Help saving for your retirement join our pension scheme and well match contributions up to 6
- 25 days holiday per year when you join. After three five and ten years service with Reach youll accrue one additional day of annual leave. We also have a Holiday Purchase Scheme
- Giving back day an additional days leave each year to support a cause close to your heart
- Enhanced family leave including maternity paternity and adoption and youll be eligible after just six months employment
- Private Healthcare Cash Plan free health cash plan so you can claim back cash for a range of medical expenses
- As one of the UKs top 50 Inclusive Employers everyones invited to join our events programmes and networks to celebrate diversity and build an environment where all our people can thrive
- Wellbeing support including a 24/7 employee assistance programme (EAP) for you and your nearest and dearest
- Awesome career opportunities youll have support from your line manager and a range of learning & development programmes
- We are also a member of the 30 Club a global campaign aimed at increasing gender diversity at board and senior management levels
Reach plc believes diversity brings benefits for our customers our business and our people. This is why we are committed to being an inclusive employer and encourage applications from all suitable applicants irrespective of background circumstances age disability gender identity ethnicity religion or belief and sexual orientation.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
