Assistant Category Insight Manager
Assistant Category Insight Manager
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Job Description
Give & Go Prepared Foods Corp.is a proud member of the Mondelz family. We are a leading and growing North American manufacturer of baked goods for over 30 years. If youre looking for a company that will provide you with opportunities for career growth and development while working with an energetic and team with deeply ingrained values of respect direct and open communication quality and accountability wed love to have you join our team. Our Consumer Brands: twobite brand including two bitebrownies Kimberleys Bakeshoppe Mason St. Bakehouse and The Worthy Crumb Pastry Co
Its an exciting time to part of the Give & Go team as we are growing rapidly and want you to become a part of our growth and extraordinarily bright future!
Job Overview:
Responsible for using both syndicated research account data and adhoc studies the ACIM supports the growth of our products to help differentiate Give & Go. The ACIM develops the facts that support Give & Gos Marketing strategies and objectives and translates these into actions that can further Give & Gos success.
Key Responsibilities:
- Collaborate with Product and Channel Managers (Frozen & Kits) and other key business stakeholders to translate ideas and insights into innovative solutions that inform the development of/support business strategies.
- Continually monitor and advise on general market trends impacting Give & Gos business
- Provide foresight into consumer trends to help predict future market developments
- Ensure that brand strategy/activity is based on factual market understanding
- Work with the sales team develop customized Retailer consumer and category insight presentations to assist in category reviews
- Develop and maintain tools that act as selfserve platforms for Marketing and Sales to access market information.
- Update reporting the RISE platform on a weekly basis.
- Adapt reporting and visualizations as needs and market evolve.
- Drive the development and use of market insight throughout the business
- Support coworkers in discovery processes and tools that satisfy business objectives
- Participate in group creativity sessions interpretation workshops vendor summits and product development panel groups
The Recipe for Success:
- Completion of a university degree in business and/or marketing
- Minimum 3 years experience in market research or in a field that requires analysis of information
- Strong analytical market research and trend analysis
- Previous experience using Nielsen Circana and/or retailer proprietary research (such as 84.51 and Scintilla)
- Experience using data visualization software to build reports and conduct analyses. Microsoft Power BI preferred.
- Demonstrated ability to distil complex information and analysis into clear and actionable recommendations
- Experience working with diverse groups in multiple locations
- Proven written and verbal communication analytical problemsolving and risk assessment skills
- Expertlevel experience using MS Office (Word Excel Outlook PowerPoint)
- Ability to work independently and in a team environment
What we can offer:
- Its an exciting time to be part of the Give & Go team as we are growing rapidly and want you to become a part our growth and extraordinarily bright future.
- As we grow we are committed to preserving the parts of our diversity & culture that is unique peoplefocused and are core to our success at every size. Our values of Quality Direct Communication and Respect mean something.
- Learning and growth; we are working to create an environment where sharing new ideas experimenting and learning from each other is strongly encouraged.
Other details
- Job FamilyManager
- Pay TypeSalary
Required Experience:
Manager
Employment Type
Full-Time
