drjobs Regional Marketing Specialist - Denver CO

Regional Marketing Specialist - Denver CO

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1 Vacancy
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Job Location drjobs

Denver, CO - USA

Yearly Salary drjobs

$ 55000 - 65000

Vacancy

1 Vacancy

Job Description

Intro

At Cortland you map the story of your success. We dont adhere to the status quo we love outside industry perspective and we thrive on exploring possibilities and reimagining solutions. As an innovative leader in multifamily our high performance continues to drive exponential growth and we invite you to join us on our journey towards real estate excellence. With tools and guidance to sharpen your skills you can forge your own career path love what you do and let it show.

Job Overview

As a Regional Marketing Specialist you are responsible for developing and executing marketing strategies to drive traffic increase occupancy and enhance brand positioning for our communities. Youll collaborate closely with operations leasing teams and external partners to implement targeted campaigns and optimize marketing efforts.

Roles You Will Play

The Brand Strategist

  • Craft community and portfolio marketing strategies tailored to each communitys goals demographics and market trends
  • Ensure consistent and compelling branding across all marketing touchpoints including advertising sales messaging websites and collateral
  • Assist the Brand Development teams efforts to best represent each communitys brand
  • Support the Digital Marketing teams efforts to develop compelling social media and web strategies that enhance engagement and visibility
  • Perform due diligence on proposed purchases continuously assessing strengths and future opportunities for improvement

The Delegate

  • Build strong partnerships with onsite teams portfolio leadership sales performance managers and corporate teams to align marketing efforts with business objectives
  • Partner with Operations and Investments teams to develop effective marketing budgets and strategies
  • Support onsite community teams in strategy to determine which advertising platforms will drive qualified leads and monitor lead nurturing programs to yield high conversion rates
  • Serve as crossfunctional liaison to support effective marketing processes provide assistance to vendors and agencies

The Analyst

  • Provide datadriven insights with regular reporting on marketing performance ROI and leadtolease conversion rates
  • Monitor competitive market and employment trends emphasizing pricing product promotion and customer segmentation and targeting
  • Track and optimize costperlead costperlease and leadtolease conversion rate performance
  • Analyze submarket trends to help develop strategic marketing and advertising plans that drive qualified leads

Building Blocks of Success

  • Strong 2 year of direct marketing experience providing project management support and ; experience in the multifamily industry preferred
  • Bachelors degree in marketing communications or related major or equivalent experience
  • Excellent written and verbal communication skills
  • High level of selfmotivation and work ethic
  • Strong timemanagement and organizational skills
  • Proficiency in Microsoft Office Suite
  • Detailoriented when completing everyday task
  • Ability to travel for community visits on a weekly monthly or quarterly basis as needed per community

  • Pay: $55000 $65000 annually depending on experience.

  • Bonus Eligibility: Regular fulltime and parttime team members may participate in a bonus program in addition to their base salary or hourly rate.

  • Allowances: This role is also eligible for a $250/month car allowance
  • Benefits: Cortland offers a comprehensive benefits package including medical dental vision life and disability benefits time off 401(k) participation voluntary supplemental life insurance and a 20 rent discount on Cortlandowned communities according to occupancy thresholds. Paid time off is offered for fulltime corporate associates according to the Flexible Time Off policy. Paid time off is offered for fulltime community associates and hourly corporate associates according to our Regular Time Off policy. Parental leave is offered for all fulltime and salaried corporate positions.

Outro

At Cortland we create reimagine and manage apartment communities for residents nationwide. Headquartered in Atlanta GA we have communities and regional offices all over the country as well as overseas. From product design and procurement to general contracting and property management we do it all to make sure our communities are the perfect setting for living life to its fullest.

Our success is fueled by our belief in a better life where hospitality is always a given each detail is worth a second thought and every open door is a new opportunity to go beyond expectations. We come to work every day to create possibilities for people possibilities that translate into superior living spaces and experiences designed to inspire our residents associates and investors to live a better life focused on what matters most to them.


Cortland is an equal opportunity employer and were proud to support and celebrate diversity in the workplace. We are committed to equal consideration for all qualified applicants regardless of race color religion gender sexual orientation gender identity or expression national origin age disability protected veteran status genetic information or any other characteristic protected by applicable law. If you have a disability and need an accommodation or assistance with the application process and/or using our website please email or call 404.965.3988.

Cortland is a drugfree workplace.

Cortland participates in everify to verify the employment status of all persons hired to work in the United States.


Required Experience:

Unclear Seniority

Employment Type

Full-Time

Company Industry

Department / Functional Area

Marketing

About Company

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