Senior Digital Marketing
Senior Digital Marketing
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Job Description
Company Overview
IndiWork Software Solutions Pvt. Limited is a fullservice provider for web design development and online marketing serving various industries globally. Located in Mohali we enable businesses to enhance their web presence achieve better search rankings and convert leads. Focusing on scalable business solutions our mission is to allow clients to concentrate on marketing and sales while we manage seamless backend operations. We value passion commitment integrity innovation teamwork and trust.
Job Overview
IndiWork Software Solutions Pvt. Limited is seeking a passionate and committed MidLevel Senior Digital Marketing professional to join our team on a fulltime hybrid basis. The position is based out of Mohali with work extending to Chandigarh Ambala and Patiala. The ideal candidate will possess proven expertise in digital marketing strategies and tools contributing significantly to our mission of delivering scalable solutions.
Qualifications and Skills
- Proven expertise in SEO/SEM to drive site traffic and improve search rankings (Mandatory skill).
- Indepth knowledge of Google Analytics for monitoring web traffic and generating insights (Mandatory skill).
- Proficiency with Email Marketing Platforms to create send and evaluate email campaigns (Mandatory skill).
- Experience using Content Management Systems for updating and managing site content effectively.
- Strong capability in Social Media Marketing to increase brand awareness and engage with customers.
- Ability to conduct thorough Data Analysis to assess campaign performance and optimize marketing strategies.
- Expertise in setting up and managing PayPerClick Advertising to maximize reach and investment return.
- Familiarity with Marketing Automation Tools to streamline marketing processes and campaigns.
Roles and Responsibilities
- Develop and execute comprehensive digital marketing strategies to enhance online presence and lead generation.
- Manage and optimize marketing campaigns across SEO SEM email and social media platforms.
- Utilize Google Analytics to track performance metrics identify trends and report on key marketing KPIs.
- Oversee content management processes to ensure consistent and impactful messaging across all channels.
- Collaborate with crossfunctional teams to align marketing goals with business objectives.
- Perform datadriven analysis to optimize marketing efforts and improve conversion rates.
- Implement payperclick advertising strategies that align with business goals and budget considerations.
- Enhance marketing automation processes to increase efficiency and scalability of campaigns.
Required Experience:
Manager
Employment Type
Full-Time
