Sr Marketing Manager - Helix

What We Do

We calm the confusion of IT by guiding the connection between people and technology. If a customer is looking for a better way to manage their warehouse inventory equip their workforce or secure their data we make it happen. All it takes is finding the right combination of tech hardware software cloud solutions and support services. Thats what we do. Were the IT Departments IT Department.

Who We Are

Our team is made stronger by a multitude of backgrounds experiences and perspectives. Its what makes us uniquewhat drives us to innovate and create technology solutions that stand apart from the crowd. Wed love for you to be a part of that fabric to share your ideas and experiences with a team that thrives on fresh thinking creativity and helping others.

Why You Should Join Us

Youll find supportive teammates and a rewarding careerplus great benefits. We take pride in supporting employees with a total rewards package that provides financial emotional and physical resources for you and your family. Our compensation 401k plans medical insurance and other benefits are progressive and competitive. We value the importance of our employees emotional wellbeing. To support employees we provide free therapy visits mental health coaching and tools and meditation resources.Youll also enjoy a generous paid time off package that includes not only vacation and sick time but also Wellness and Volunteer Time Off days.

Were seeking a dynamic Senior Marketing Manager to join our team and lead the charge in revolutionizing our Artificial Intelligence marketing strategy!As a marketing leader you wont be sitting idle behind the scenes youll be one of the driving forces behind our success. Working closely with our Director of Segment Marketing youll have the freedom to unleash your creativity and expertise to develop and execute groundbreaking plans that will propel your focus area to new heights.We trust in your experience and judgment to set ambitious goals and accomplish them with purpose. Youll be at the forefront of crafting innovative market strategies during such a pivotal inflection point of Artificial Intelligence nurturing crucial partner relationships and spearheading captivating marketing campaigns that are fresh and future facing.Collaboration is key and youll be right in the thick of it working handinhand with leadership Industry Solutions Marketing and Product Management teams. Together well exceed revenue targets and establish Connection Helix as a leader in AI and the tech industry.

If youre ready to seize this incredible opportunity and be part of something extraordinary then we want to hear from you. Join us on this groundbreaking journey and lets make history together!

Position Overview

The Senior Marketing Manager for the CNXN Helix Center For Applied AI And Robotics plays a pivotal role in shaping and executing comprehensive marketing strategies for our Helix group. The Sr. Marketing Manager will be at the forefront of driving Helixs market presence establishing us as a premier AI consultancy for Csuite executives and Fortune 500 and beyond companies. This role offers a unique opportunity to lead strategic initiatives collaborate crossfunctionally and contribute to our growth trajectory in the exciting AI landscape

• Formulates and implements comprehensive gotomarket strategies for Helix AI solutions aligning closely with organizational objectives and prevailing market dynamics.
  • Develops solutions and offerings of sophisticated AI solutions that will accelerate growth.
  • Maintains an expert knowledge of trends in the segment market and translates these into technology sales opportunities for the segment.
  • Establishes and curates reference tools and knowledge repositories for the benefit of the Helix team.
  • Empowers Helix Pro Sales personnel to effectively deliver solutions that drive market penetration and foster growth in market share.

• Works collaboratively with Product Management to engage partners.
  • Identifies and pursues targeted partners for the segment cultivates strategic alliances with key industry influencers technology partners and relevant stakeholders.
  • Jointly develops and drives segment specific programs and initiatives by collaborating with partners and the Helix Council to conceptualize and execute Helix AI programs and initiatives aimed at mutual benefit.
  • Monitors partnership activities in order to maximize return on investment for all stakeholders including partners Helix and Connection.
  • Measures and evaluates performance metrics and enablement initiatives to effectively drive expansion and growth within the AI domain.

• Leads development of marketing plans and management of marketing campaigns and integrated marketing activities for Helix and Connection AI practices.
  • Develops plans that translate goals and priorities into marketing campaigns with tightly coordinated tactical plans that encompass market awareness and engagement sales readiness and effectiveness and demand generation.
  • Owns marketing campaigns from ideation to completion ensuring alignment with business goals and market needs.
  • Develops and deploys highly effective themes positioning and messaging; ensure consistency with company branding for all facing marketfacing materials.
  • Conducts market research and competitive analysis to inform marketing strategy and product development efforts.
  • Oversees planning budget and campaign tracking and reporting.
  • Coordinates activities with Connection Marketing staff.

• Bachelors Degree in Marketing or equivalent experience and 1215 years progressive marketing experience.
• Proven track record in marketing roles with a focus on B2B technology marketing and experience in AI or related fields.
• Experience working with technology manufacturers in a channel marketing model.
• Experience with business planning and marketing plan development.
• Experience leveraging business intelligence tools to define business opportunities to drive marketing planning and opportunities.
• Strategic thinker in futureoriented terms who anticipates and considers external and internal elements with ability to develop longterm plans to leverage resources.
• Exceptional strategic thinking analytical and problemsolving skills with the ability to translate business objectives into actionable marketing plans. Advanced presentation skills with ability to deliver business proposals to both internal and external stakeholders.
• Demonstrated ability to build and maintain strong working relationships with a track record of successfully influencing stakeholders and working crossfunctionally and across all levels of an organization.
• Metricsdriven with an eye for creativity.
• Selfmotivated with the ability to work well independently and in a team environment.
• Strong understanding of AI technologies and their applications in business combined with a solid technical acumen.