Content Marketing Writer
Content Marketing Writer
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Job Description
Take your career to new heights with Loopio!
Loopio is looking for a creative and curious Content Marketing Writer to join our growing marketing team.
Your mission (should you choose to accept it): to write compelling and helpful content that wins the hearts and minds of the customers and industry professionals in our space. From writing blog posts and guides to helping edit content from contributors and teammates to producing copy for social and organic distribution youll have the opportunity to craft engaging content for a variety of channels and play an essential role on our content marketing team.
Youll work with teams across the company (like Revenue Marketing Customer Success Product Marketing Partnerships and People) to maintain quality and keep our brand voice consistent.
Youll report to our Senior Manager of Content Marketing and work with them to execute content plans that drive resultswhile entertaining and educating our ideal buyers. Were a passionate group of Word Nerds and we care deeply about building teams that are inclusive and equitable.
What Youll Be Doing
Writing content in various formats including blog posts SEOfocused webpages and larger projects like webinars guides and courses.
Producing copy for a variety of channels including emails our website social and more.
Editing and giving direction as needed to internal and external stakeholders upholding Loopios high standards for content.
Distributing content by building posts in our Content Management System (CMS) and posting to our company social channels.
Participating in team brainstorming sessions for ideas to inspire and educate our audience.
Helping maintain and evolve the voice of Loopio across all of our paid and owned channels.
Occasionally working with freelance writers and agencies to execute on content initiatives.
What Youll Bring to the Team
You have 23 years of experience creating and distributing contentfrom writing the first draft to choosing visuals to posting it in a CMS (like Wordpress).
Youre organized and have examples of contributing to a content calendar on a consistent schedule while juggling other responsibilities.
You craft clear and concise copy that teaches educates and delights. You love writing and copyeditingand youve got published portfolio pieces that prove it.
You have experience using social media creatively to promote your content and extend your companys brand.
Youre a budding content editor. You have experience editing freelance writers interns or nonwriters and are comfortable working with them to bring their work up to brand standards.
Youve worked as part of a marketing communications or writing team before.
You have a knack for distilling complex concepts into delightful copy.
You are a Master of Pun(s). GIFs. Jokes. You frequently go the extra mile to make your audience smile and infuse fun into your work.
Where Youll Work
Loopio is a remotefirst workplace because we recognize the advantages of working flexibly. We are HQd in Canada with established hub regions around the world where we hire from.
Our employees (or Loopers as we call ourselves! live and work in Canada (British Columbia and Ontario) London and India (specifically in Gujarat Maharashtra and Bengaluru).
The majority of our team is based in ON and BC which means these employees live and work remotely within a 300km radius of Toronto (within Ontario) and Vancouver (Within BC).
We offer flexible coworking locations available to Loopers in ON and BC. Those based in ON have the option of working out of our convenient coworking space located in the heart of Downtown Toronto and a 12minute walk from Union Station. BC Loopers have the option to work centrally in Vancouver. It is whatever works best for you!
Youll collaborate with your teams virtually across the UK India and North America (were just a Zoom call and Slack message away! with core sync hours and focus time for headsdown work during the workday
We encourage asynchronous collaboration to effectively work as a global #OneTeam!
Why Youll Working at Loopio
Your manager supports your development by providing ongoing feedback and regular 1on1s we leverage Lattice for our 1:1s and performance conversations
You will have the opportunity to elevate your craft and the opportunity to explore your creativity with a dedicated professional mastery allowance for more learning support! We encourage experimentation and innovative thinking to drive business impact.
We offer a wide range of health and wellness benefits to support your physical and mental wellbeing starting day 1 with Loopio.
Well set you up to work remotely with a MacBook laptop a monthly phone and internet subsidy and a workfromhome budget to help get your home office all set up.
Youll be joining a supportive culture that has thoughtfully built out opportunities for connections in a remote first environment.
Participate in townhalls AMA (AskMeAnything) and quarterly celebrations to celebrate the big wins and milestones as #oneteam!
Our four active Employee Resource Groups offer opportunities for employees to learn and connect yearround.
Youll be a part of an awardwinning workplace with an opportunity to make a big impact on the business.
Questioning your qualifications Read this Hi there we recognize that all too often potential candidates dont apply for a position simply because they dont hit every single criteria included in the job descriptionparticularly members of underrepresented groups.
Whether or not your experience checks off all the boxes on a job posting we still encourage you to apply to ensure that your application receives a review from our team. We understand that a resume can only showcase so much during the applicant stage so weve created prompts in the application for you to share more about yourself. If youve made a career transition (or a few! youre self taught in a new role or you have skills/experience youd like to highlight we want to hear more about what you could bring to the table.
AI in Recruitment At Loopio we leverage artificial intelligence (AI) technology to enhance our recruitment process. These tools assist with tasks such as resume screening drafting preliminary job descriptions generating initial interview questions and occasionally sourcing prospective candidates. However AI is never used to make final hiring decisions; our use of AI serves to support repetitive and administrative tasks in order to streamline our hiring and recruitment workflows. We are committed to the responsible use of AI in our hiring practices prioritizing both an improved candidate experience and operational efficiency. Our standardized hiring practices remain focused on reducing biases with all key hiring decisions solely made by our team. We continuously review and refine our hiring practices to align with industry best practices and evolving legal guidelines
Loopio is an equal opportunity employer that is deeply committed to building equitable workplaces that are diverse and inclusive. We actively encourage candidates from all backgrounds and lifestyles to consider us as a future employer. Please contact a member of our Talent Experience team should you require accommodations at any point during our virtual interview processes.
Employment Type
Full-Time
