Influencer Marketing Manager La Pink httpslapinkcom
Influencer Marketing Manager La Pink httpslapinkcom
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Job Description
InfluencerMarketing @ La Pink https://lapink/
La Pink is a Skincare & Personal care brand with a holistic focus and dermatologicallytested skincare line. The brands products draw inspiration from wellnesstrends that are popular in India and beyond by formulating clean and naturalproducts using highest quality ingredients to provide the purest of productsfor consumers 100 Microplastic Free Skin Care Formulations for the firsttime in India! Our unique products are made with White Haldi as a coreingredient and imported ingredients from France USA and Switzerland. We arecommitted to our #ZeroMicroplasticsInside mission and strive to provide ourcustomers with the best possible experience.
LaPink was launched in 2022 by Mr. R.C. Jain & Mr. Nitin Jain Director at La Pink.Mr. Jain is the former Founder of Marvel Group and has invested in many Indian& International brands.
Roles & Responsibilities:
Weare seeking a digitally savvy experienced marketing mind to develop and implementour influencer marketing strategies and creative campaigns from ideation toexecution. Your job duties will include identifying new partnershipopportunities developing relationships with prominent influencers andbrainstorming creative and engaging content ideas for influencer campaignstargeting different social media platforms.
Identify new opportunities for collaborating withestablished influencers on Instagram and YouTube and come up with innovativeways to approach influencer campaigns and build relationships with prominent influencers.
Developcontent ideas and write and curate content.
Setup and track Key Performance Indicators (KPIs) to measure the campaignssuccess. Generate and present reports on campaignperformance.
Liaisewith the marketing team to create and coordinate marketing strategies that workacross different channels. Work with the marketing and design team to postinfluencer content on social media platforms. Serve as a liaison between our brand ambassadors/influencers andthe marketing team.
Cultivate professional partnerships with existingcontacts.
Attendrelevant events for networking and business purposes.
Researchrelevant industry experts competitors target audience and users.
Brainstormnew creative approaches to influencer campaigns.
Requirements
2 6 years of experience in talent management or working withcelebrities/influencers in an ecommerce / D2C platform products brandpreferably beauty / cosmetics. Interest and passion for beauty is a must.
Skills:
Teamplayer who displays a positive professional attitude at all times who knowsthe influencer world
Extensive network of influencersIndepth knowledge of influencer dynamics industry trends and campaignstrategies and experience in handling influencers community
Knowledge of techniques to improve the performance of influencers
Understand brands brief andexplain the same to the influencers
Strong negotiation andrelationshipbuilding skills
Exceptional organizationalskills with an ability to multitask and prioritize tasks effectively andattention to detail
Well organized with great time management skills. Great Networking aptitude.Energetic enthusiastic proactive and Self driven and resultsdriven mindset
Benefits
An immense learning opportunity where you will be working closelywith the team and can get to handle increasing responsibility over time.
Required Experience:
Manager
Employment Type
Full-Time
