Growth Marketing Team Lead
Growth Marketing Team Lead
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Salary Not Disclosed
1 Vacancy
Job Description
Who We Are:
Brightwell is a pioneering payments company dedicated to providing innovative solutions and technology for global money transfers while navigating the intricate landscape of regulatory requirements. Through strategic partnerships and technological advancements Brightwell facilitates crossborder payments offering a range of options including bank transfers mobile wallets and cash transactions. With a focus on unparalleled fraud detection and transaction monitoring supported by a team of global payment experts Brightwell empowers businesses and individuals to seamlessly manage and move money worldwide.
Who Were Looking For:
As part of our expansion we seek a dynamic Growth Marketing Team Lead to lead our product growth efforts. This role is instrumental in managing team deliverables and timelines overseeing lead generation designing and executing highperforming campaigns collaborating with the sales department to enhance closing rates and crafting messages with the product team to drive client value. The Growth Marketing Team Lead will serve as a pivotal point of contact for all team members who report to this individual.
This is a hybrid position based in Atlanta GA. Candidates will be expected in the office on Tuesdays and Thursdays each week. At this time only local candidates are being considered.
As a part of our selection process we require all Brightwell candidates to complete a 10minute survey which you can find here: Culture Index Survey
As a Growth Marketing Team Lead you will:
- Manage the marketing teams deliverables and timelines to ensure timely and quality of campaigns and other product growth initiatives.
- Oversee demand generation activities to drive qualified leads and support sales pipeline growth.
- Collaborate with the sales department to develop strategies aimed at increasing closing rates and optimizing the sales process.
- Design and manage highperforming marketing campaigns across various channels to effectively reach target audiences and drive engagement.
- Utilize data and metrics to track and analyze the performance of marketing initiatives making datadriven decisions to optimize results.
- Lead and mentor the marketing team fostering a collaborative and highperformance culture.
- Serve as a liaison between the marketing team and other departments ensuring alignment and collaboration on crossfunctional initiatives.
- Prepare and present regular reports on marketing performance providing insights and recommendations for improvement.
- Stay informed about industry trends and best practices continuously seeking opportunities to innovate and improve marketing strategies.
- Define brand guidelines and standards to maintain a cohesive brand image and voice throughout the organizations materials and campaigns.
- Other duties as assigned to help improve the overall culture and grow the business.
As a Growth Marketing Team Lead you have:
- Bachelors degree in Marketing Business or related field.
- 5 years of experience in marketing with a proven track record of managing successful campaigns and initiatives.
- Proven track record of developing and executing successful gotomarket strategies in B2B SaaS or fintech.
- Strong leadership skills with experience managing a team.
- Experience in creating compelling marketing content across various formats.
- Deep understanding of all aspects of B2B marketing including business strategy creative development creation of buyer journeys database segmentation data analytics and more.
- Proficiency in utilizing marketing analytics tools to track and measure performance.
- Excellent communication and interpersonal skills with the ability to collaborate effectively across departments.
- A resultsoriented mindset and a focus on driving impact.
- A proactive selfmotivated mindset and the abilityto thrive in a fastpaced environment.
What We Offer:
- Freedom: We empower you to take ownership of your work and excel in your role.
- Professional Development: We support your growth and provide opportunities for advancement.
- Entrepreneurship: We value innovation and welcome individuals with a passion for driving change.
- Benefits: Medical dental vision disability insurance 401k flexible spending accounts parental leave paid vacation and more.
- Culture: Join a vibrant and inclusive team with opportunities for social and professional engagement.
Brightwell is an equal opportunity employer committed to fostering a diverse and inclusive workplace. We encourage individuals from all backgrounds to apply.
Required Experience:
Senior Manager
Employment Type
Full-Time
