EU Digital Retail Analyst

Description

At HP we believe in the power of data to transform how we operate and grow. To unlock this potential weve built a worldclass Advanced Analytics team consisting of data scientists data strategists data engineers and other subject matter experts. We work together to leverage data in ways that accelerate the companys growth and improve decisionmaking across the organization.

HP ships four products a minutewhether through instore transactions online platforms direct sales or commercial channelsgiving us a unique opportunity to analyze vast amounts of data. Were committed to driving innovation in our analytics capabilities to enhance visibility and insights across our diverse customer touchpoints.

We are looking for a curious datasavvy individual with strong analytical skills and business acumen to join our team as a Strategist. In this role you will work with internal and external stakeholders to deliver actionable insights manage Marketing ROI Model application processes and support the Digital Retail Strategy team in driving measurable business impact.

As a Strategist you will be at the forefront of transforming data into strategic business insights helping HP make smarter decisions and deliver value to customers and stakeholders.

The ideal candidate will have rich experience in ecommerce building and deploying marketing mix models. The candidate should have a strong curiosity to understand the drivers of business performance and a passion for influencing diverse stakeholders.

Responsibilities:

• Stakeholder Collaboration: Build and maintain relationships with key internal stakeholders ensuring a thorough understanding of their needs to provide tailored analytical solutions.
• Insight Development: Analyze data and model output to select key insights and conclusions developing comprehensive recommendations for optimizing business and financial performance.
• Support Model Application: Work closely with the Data Science team to validate and interpret the outputs of Marketing ROI Models ensuring they align with business objectives and provide actionable insights.
• Data Integration: Identify and integrate new data sources that can enhance the models predictive capabilities and improve overall analytical accuracy.
• Evaluation of Investments: Consult with business leaders on marketing and advertising strategies evaluating campaigns for return on investment (ROI) and brand impact.
• Deliverable Creation: Prepare and deliver highquality reports dashboards and presentations to communicate insights and recommendations effectively.
• Continuous Improvement: Partner with the Advanced Analytics team to identify opportunities to refine and improve existing processes ensuring the highest quality outputs.
  

Requirements:

• Technical Skills: Proficiency in analytical tools such as Excel Power BI Tableau or similar platforms is a must.
• Advanced knowledge of SQL and practical knowledge of at least one programming language Python or R is a must.
• Familiarity with cloud coding collaboration platforms (Databricks Dataiku etc. with version control (GitHub) is a strong asset.
• Media Mix Knowledge: Familiarity with Marketing Mix Modelling (MMM) and postcampaign evaluation is a strong asset.
• Business Acumen: Strong understanding of ecommerce and online advertising framework and its application in driving business decisions. Ability to translate analytical outputs into business insights.
• Analytical Thinking: Excellent problemsolving skills with a proven ability to handle complex data sets and derive actionable recommendations.
• Education: Bachelors or Masters degree in a relevant field such as Business Analytics Data Science Marketing Economics or Statistics
• Experience: At least 35 years of experience in advanced analytics consulting marketing analytics or similar fields.
• Change Agent: Proven ability to influence stakeholders behaviors and decisionmaking through clear actionable analytics and storytelling. Understands that the power of analytics lies in enabling meaningful datadriven change. Experience in influencing decisions and driving projects in a complex matrixed organization is a plus
• Communication Skills: Exceptional verbal and written communication skills including the ability to present insights clearly and effectively to both technical and nontechnical audiences. Fluency in English is a must. Any other EU language is a plus.
• Collaboration Skills: Demonstrated ability to work in crossfunctional teams and build relationships with diverse stakeholders.
• Project Management: Strong organizational skills with experience managing projects and deadlines in a dynamic environment.

In conclusion joining HP Inc. means joining a company that has a rich history values innovation fosters career growth and is committed to making a positive impact on the world. If you are ready to be part of a team that is shaping the future of technology and the world we invite you to consider HP Inc. as your next career destination.

Do not miss this opportunity to be part of something extraordinary. Apply today and let us innovate create and inspire together at HP Inc.

Are you ready to take the first step towards an exciting future with HP Inc. Join us today and let us make it happen together!

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Entity Sales&Services

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Schedule

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Equal Opportunity Employer (EEO)

HP Inc. provides equal employment opportunity to all employees and prospective employees without regard to race color religion sex national origin ancestry citizenship sexual orientation age disability or status as a protected veteran marital status familial status physical or mental disability medical condition pregnancy genetic predisposition or carrier status uniformed service status political affiliation or any other characteristic protected by applicable national federal state and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

If youd like more information about HPsEEO Policyor your EEO rights as an applicant under the law please click here:Equal Employment Opportunity is the LawEqual Employment Opportunity is the Law Supplement