Brand Manager
Brand Manager
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Job Description
Since 2011 THE ICONIC has redefined the future of retail in Australia and New Zealand. As the #1 fashion ecommerce & lifestyle destination in the region our ecommerce platforms provide an inspiring and seamless endtoend customer experience through our own technology innovations.
Have we GOT YOU LOOKING at a new job at THE ICONIC
THE ICONIC is on the hunt for a dynamic Brand Manager to join our team and lead the charge in crafting unforgettable brand experiences! If youre passionate about creating meaningful connections and shaping the future of retail wed love to have you on board!
Within this role you will support the Senior Brand Manager and Director of Brand Media &Comms in planning and delivering The ICONICs Masterbrand and strategic brand moments with a focus on lifting brand health awareness traffic (new customers & app) and community engagement.
About the role:
- Drive strategic brand initiatives with flair and creativity
- Planning & Assist in the development and implementation of the masterbrand campaign ensuring alignment with brand strategy and objectives across all channels.
- Manage day to day relationships with agency partners on relevant projects.
- Brand / Partnership Activations: Plan and support execute smallmid scale brand activations that drive community engagement contribute to brand awareness and drive potential commercial value. Working closely with broader team PR / Events / Influencers/ Media/ Social & CRM
- Project Management: Oversee project timelines brand and creative alignment budgets and resources to ensure successful campaign delivery on designated projects.
- Market Research & Analysis: Conduct market research to identify trends and insights that inform brand strategy and campaign development.
- Performance Tracking: Monitor and report on campaign performance metrics providing insights and recommendations for optimization
- Dive into data to uncover insights that fuel brand growth and innovation
- Manage budgets like a pro ensuring every dollar makes an impact
- Manage Brand Activations coordinator workload and delivery
What it takes
- A passion for all things retail (its what we do)
- 34 years experience in a similar role in Brand Manager/Brand Activations/Marketing.
- Willing participant in a strong and supportive team environment
- Strong attention to detail and ability to manage multiple tasks.
- Excellent communication and problemsolving skills.
- Eagerness to learn and adapt in a fastpaced environment.
- Legal right to work in Australia
Life at THE ICONIC....
At THE ICONIC we believe in doing things a little differently. Whether its the way we work our unstoppable growth mindset or our dedication to sustainabilityevery ICONITE brings their own unique flair and we have an absolute blast along the way! People are our greatest asset and our ICONITE experience is all about empowering you to be your best selfwhile having a ton of fun doing it!
Heres a taste of what life at THE ICONIC looks like:
Flex Your Way Hybrid working options so you can slay your day wherever works best for you!
Learning Collective From learning days to hackathons were all about leveling up our skills together!
Parents at THE ICONIC Parental leave and an extra day off for your Childs first day at school because those moments matter.
Birthday Bliss Celebrate YOU with a paid day off and an ICONIC voucher to spoil yourself!
Style Game Strong Our Iconic staff discounts and exclusive sample sales will keep your wardrobe on point at all times
Wellness Access to discounted gym memberships and wellbeing programs because a healthy you is a happy you!
People First Weve got you (and your family! with our Employee Assistance Program.
Do Good Feel Good Give back through volunteer days with our Charity Partner Thread Together and make a difference in society and the environment.
Refer a Friend Reap the Rewards Score big with our referral program when your recommended friends join the ICONITE crew!
We are committed to making it easy for everyone to apply. If you require accessibility support or any adjustments during the recruitment process please send an email to
Required Experience:
Manager
Employment Type
Full Time
