Creative Director Video VSL Performance Marketing
Creative Director Video VSL Performance Marketing
Posted on :
06-04-2025
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1 Vacancy
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Job Description
Creative Director Performance Marketing job opening remote based USA.BluZinc is exclusively hiring a Creative Director to lead the Performance Marketing Creative Team for a $100MM digital eLearning and coaching company with a strong focus in the golf niche.
This is a dream opportunity for a golfobsessed creative leader who lives and breathes video sales letters (VSLs) Meta & Google Ads email creatives and direct response sales funnels that convert cold traffic into customers at scale.
Key Responsibilities
- Lead creative direction for highconverting direct response campaigns across video paid media email and landing pages.
- Collaborate closely with the Performance Marketing Copywriting and Media Buying teams to drive customer acquisition funnel success .
- Develop and optimize creative assets for VSLs Meta/Google ads email automations YouTube ads and longform landing pages .
- Test and iterate fast guide creative split tests and performance reviews to increase CTR CVR AOV and LTV.
- Stay ahead of creative trends customer psychology and competitor campaigns in the online golf and training space.
Ideal Profile A True BluZinc APlayer
- 510 years experience in direct response creative leadership (preferably in digital coaching online courses or eComm).
- A deep understanding of customer acquisition funnels CRO and behavioral triggers that move buyers to act.
- Proven track record of highperforming VSLs ads emails and landing pages that drove multimilliondollar revenue.
- Familiarity with creative performance analytics funnel metrics and A/B testing.
- Experience managing inhouse creatives and freelance designers/editors.
- Passion for golf you know the lingo the mindset and what resonates with this audience.
Whats on Offer
- Remotefirst USAbased role reporting to the CMO & COO.
- Massive impact across a highgrowth $100MM brand in digital coaching.
- Competitive salary performance bonus benefits.
- Fastpaced agile entrepreneurial team environment.
This confidential search is managed by Jonathan Pearson CEO BluZinc.
Required Experience:
Director
Employment Type
Full-Time
Key Skills
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