Digital Insights Analyst

How would you like to be part of a team that has one of the UKs leading omnichannel approaches within an industry that is all about providing an efficient and seamless service to get the job done using data to drive decisions and inform growth

Obsessed with Big Data Interested in understanding how you build a data pipeline that becomes the lifeblood of our digital teams Do you live to drive actionable insights that steer strategy drive business performance and change the way we view the digital landscape

At Screwfix our omnichannel approach provides a wealth of data to do exactly that and allows us to understand how customers interact with our business across multiple touchpoints that help shape the way customers purchase from us. Delving into analytics tools such as GA4 ContentSquare PowerBI and Tealiumfeedinginsights into the wider digital team helpingcreate a data driven ecosystem that is hugely valued within the business to continue to evolve and iterate on our proposition.

Join our dynamic team as a key player in shaping the future of our web channels! Reporting to the Senior Ecommerce Analytics & Insight Manager youll be central to our efforts to understand what drives our online success. Your expertise in data collation and analysis will highlight the factors behind online performance and customer behavior uncovering opportunities for growth. This role goes beyond reporting and data management; youll provide actionable insights that drive meaningful changes within the ecommerce team.

• Analyse data from multiple sources to understand daily weekly monthly digital performance and trending
• Use insight to prepare recommendations for stakeholder consideration to drive further customer engagement and online performance
• Take ownership of the ongoing development of the reporting framework continually streamlining and improving based on business need and stakeholder requirements
• Perform adhoc pieces of analysis from category deep dives to campaign performance providing clear narrative trending and recommendations from the insight to inform stakeholder decision making
• Proactively explore areas of opportunity that could help increase our ecommerce performance KPIs
• Provide focused support to Digital Trading Managers & Merchandisers in an Analytics Business Partner capacity
• Support the Senior Digital Analytics Manager with the creation and presenting of key presentations; with focus on storytelling and actionable insight
• Help embed a datadriven culture into the Ecommerce team and wider business by working with key stakeholders to help facilitate data driven decision making for all digital activities including digital marketing analytics trading optimisation and web development
• Constantly keep an eye on market performance to understand the impact of existing and new competition share insight and observations with stakeholders to inform decision making and our competitive position in the market
  
• Become the power user of web analytics tools in the ecommerce team including Google Analytics SimilarWeb and ContentSquare drive awareness and capability of the tools to the wider team.
• Assist in the forecasting and budgeting of the Ecommerce channels
• Help prioritise opportunities across the team by calculating incrementality and building business cases based on data
• Recommend and help fill gaps in our data that will enable us to take our insight further i.e. tagging recommendations
• Assist in the daytoday support of the digital Graduate

• Experience with web analytics tools in an ecommerce enviroment including Google Analytics SimilarWeb and ContentSquare.
• Highly numerate and analytical confident and comfortable working with large amounts of complex data.
• Great attention to detail in order to spot anomalies in the data as well as flag early trends that are forming.
• Strong Excel skills the ability to manipulate and format information clearly in Excel (create formulas format charts and tables pivot tables).
• Confident user of online systems tools and technology. Comfortable using multiple systems and the ability and confidence to learn and use new tools effectively.
• Experience in sharing output to a variety of stakeholders.
• Curiosity to explore data further and be proactive in gathering insights.
• A demonstrable interest in eCommerce (websites online retailing etc) is essential.
• A proven ability to make data driven decisions.
  

Whats in it for You

Weve built a workplace that works for you. Heres how we support your success:

• Flexible Working: Enjoy a hybrid model of model of working from home/office
• Belonging & Inclusivity: Join a team that values diversity equity and inclusion where leaders listen and colleagues have your back.
• Career Progression & Learning: Access awardwinning apprenticeships development programs and the tools to Make More of Yourself.
• Health & Wellbeing: Enjoy subsidised meals gym discounts and counselling services through the Retail Trust.
• FamilyFirst Policies: Inclusive parental leave enhanced pay and resources to support your family moments.
• Financial Perks: Benefit from a marketleading pension scheme bonuses up to 20 and exclusive discounts at Screwfix B&Q and more.
• Convenience: Free parking a relaxed Head Office environment and flexibility to work at your best.
• Sustainability That Matters: Join a company committed to protecting the planet through bold initiatives in carbon reduction and sustainable practices.

What Does it Take to Succeed at Screwfix
We move fast adapt quickly and deliver big. If youre proactive collaborative and love a challenge youll thrive here. At Screwfix the more you put in the more you get out.

We believe in equity for all. Please let us know at if you need any additional support or adjustments when it comes to your application.

NO AGENCIES PLEASE

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