Director of Communications
Director of Communications
Posted on :
06-04-2025
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1 Vacancy
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
06-04-2025
Job Description
Position
Director of Communications
Reports To
Senior Director of Public Engagement
An Introduction to Glenstone Museum
Founded with the mission to seamlessly integrate art architecture and landscape Glenstone is an art museum located on nearly 300 acres of rolling hills and unspoiled woodland in Potomac Maryland. The museum opened in 2006 and expanded in 2018 offers nearly 60000 square feet of exhibition space to showcase its collection of more than 1300 works by 200 contemporary artists. With its expansion Glenstone now has the ability to welcome 130000 visitors each year. Glenstone is open to the public yearround ThursdaySundays admission is always free.
Director of Communications
Reports To
Senior Director of Public Engagement
An Introduction to Glenstone Museum
Founded with the mission to seamlessly integrate art architecture and landscape Glenstone is an art museum located on nearly 300 acres of rolling hills and unspoiled woodland in Potomac Maryland. The museum opened in 2006 and expanded in 2018 offers nearly 60000 square feet of exhibition space to showcase its collection of more than 1300 works by 200 contemporary artists. With its expansion Glenstone now has the ability to welcome 130000 visitors each year. Glenstone is open to the public yearround ThursdaySundays admission is always free.
The work culture at Glenstone is dynamic and team oriented. As a missiondriven nonprofit we are proud to foster a workplace where associates feel valued respected and accepted. We leverage our collaborative and enriching culture to provide abundant opportunities for all associates to develop new skills feel connected to our mission and actively participate in advancing their careers.
Position Overview
The Director of Communications is responsible developing and implementing innovative communications strategies to advance the Glenstones mission. Reporting to the Senior Director of Public Engagement the role is integral to fulfill the organizations commitment to expand public access to the museum and raise brand awareness through traditional local national and international press public relations and digital marketing. The position supports the museum Director and leadership team with internal communication and is a spokesperson for the museum. As the leader of the Communications department oversees a high performing team that includes the Digital Content Coordinator and Communications Specialist and collaborates with all departments across the organization including Curatorial Visitor Services Human Resources and Community Engagement.
Key Responsibilities
Position Overview
The Director of Communications is responsible developing and implementing innovative communications strategies to advance the Glenstones mission. Reporting to the Senior Director of Public Engagement the role is integral to fulfill the organizations commitment to expand public access to the museum and raise brand awareness through traditional local national and international press public relations and digital marketing. The position supports the museum Director and leadership team with internal communication and is a spokesperson for the museum. As the leader of the Communications department oversees a high performing team that includes the Digital Content Coordinator and Communications Specialist and collaborates with all departments across the organization including Curatorial Visitor Services Human Resources and Community Engagement.
Key Responsibilities
- Leading the Communication Department and developing communication strategies short and long term to advance the museums mission.
- Managing up to three direct reports.
- Anticipating the communication needs of the organization based on the vision and strategic plan.
- Managing the implementation of the Glenstone brand guidelines voice and tone and editorial style guide across all communication channels.
- Developing and managing a communication strategy and timeline for content distribution across all communication platforms.
- Leading the implementation of the strategic plan goals focused on sharing Glenstones story with existing and new audiences.
- Developing communication plans designed to raise awareness of programs exhibitions and events.
- Leading website redesign projects from strategic design concept to implementation and longterm maintenance.
- Work closely with the leadership team to support robust internal communications structures.
- Developing communication plans and messaging for associates to share internally and externally when representing Glenstone.
- Developing marketing plans to increase audience outreach while supporting the goals of the institution.
- Overseeing the current website and implementation of communication strategy through social media.
- Developing and managing analytics (KPIs) for the communications strategy.
- Overseeing the creation and implementation of all external visitor communication in collaboration with the Director of Visitor Services.
Press/Media
- Creating and managing communications and marketing strategies at the local national and international level as well as with targeted industry contacts in collaboration with the consulting firm (Finn).
- Writing all Glenstone press releases for the organization and tailoring messaging to different audiences by liaising with the internal stakeholders in other departments.
- Organizing and managing all Glenstone press previews and other media events.
- Serving as a spokesperson for Glenstone Museum.
- Managing a media relations consulting firm to achieve maximum impact and results.
Digital
- Overseeing a highperforming digital and social media strategy.
- Expanding the museums digital presence including the museum website digital marketing and social media.
- Review and approve all digital content implemented across all channels to ensure the tone and voice are aligned with other communication channels.
Required Qualifications
- 10 years of communications and/or public media relations experience with knowledge of digital communications.
- Experience managing a multidisciplinary team
- Strong cultural competence interpersonal communication planning and organizational skills.
- Bachelors degree in communications marketing journalism or a related field from an accredited institution of higher education.
- Excellent writing and copyediting skills.
- Exceptional listening skills and a demonstrated ability to communicate clearly and professionally.
- Knowledge of museum operations the arts industry and digital marketing for the arts.
- Strategic and tactical understanding of digital media including website user experience and best practices for key social media outlets (Facebook Twitter Instagram Pinterest Tumblr YouTube Vimeo etc.
- Professional integrity and the ability to handle sensitive issues and situations with discretion.
- Ability to work independently and effectively and with great attention to detail.
- COVID19 vaccination and up to date on all boosters.
Salary and Benefits
This is a fulltime position. Glenstone offers a competitive salary $130000 $150000 commensurate with experience and
provides a total benefits package that helps you manage your health protect your income and prepare for the future. Benefits include medical dental and vision insurance; life longterm disability and AD&D insurance a Flexible Spending Account (FSA); a 401(k)retirement account with a matching contribution; an Employee Assistance Program (EAP); and tuition reimbursement.
We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion gender national origin disability status protected veteran status or any other characteristic protected by law
This is a fulltime position. Glenstone offers a competitive salary $130000 $150000 commensurate with experience and
provides a total benefits package that helps you manage your health protect your income and prepare for the future. Benefits include medical dental and vision insurance; life longterm disability and AD&D insurance a Flexible Spending Account (FSA); a 401(k)retirement account with a matching contribution; an Employee Assistance Program (EAP); and tuition reimbursement.
We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion gender national origin disability status protected veteran status or any other characteristic protected by law
Required Experience:
Director
Employment Type
Full Time
Key Skills
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