Regional Director of Marketing
Regional Director of Marketing
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Salary Not Disclosed
1 Vacancy
Job Description
Director of Marketing
Perkins Management Services Company is a family orientated growing food service company. The company is entering a new growth phase building on a brand promise of ultrafresh ultratasty highly customizable meals in a fast serve familyfriendly environment. Strategic marketing of the Companys unique value proposition represents a key factor for the Companys future success.
The Director of Marketing will be responsible for managing a team which:
- Implements market research activities and customer feedback surveys to understand customer perceptions associated with unit landscape
- Identifies opportunities for growth through new product innovations and placement
- Develops and implements regional multichannel advertising
- Develops product promotion plans to drive continued growth
- Develops partnerships that strengthen public relations.
Preferred Qualifications
- Bachelors Degree with Marketing concentration
- 5 years of Marketing experience in a multiunit restaurant operation
- Experience working with traditional and online advertising market research firms and public relations
- Experience negotiating contracts developing implementing new marketing initiatives and assessing impacts
- Record of success in improving awareness and conversion in target market segments.
Required Experience:
Manager
Employment Type
Full-Time
