Senior Programming Manager
Senior Programming Manager
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$ 138000 - 170000
1 Vacancy
Job Description
Teamwork makes the stream work.
Roku is changing how the world watches TV
Roku is the #1 TV streaming platform in the US and Mexico and weve set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love enable content publishers to build and monetize large audiences and provide advertisers unique capabilities to engage consumers.
From your first day at Roku youll make a valuable and valued contribution. Were a fastgrowing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About The Team
Rokus Content Acquisition & Programming team is responsible for driving the strategy and continued management of licensed content and partnerships for The Roku Channel across the US Canada Mexico UK and additional territories as the company expands globally. The team encompasses Content Acquisition (responsible for deal strategy and negotiation to acquire Movies TV Series FAST Channels and more) Content Partnerships (responsible for managing Rokus hundreds of content partners) Content Strategy & Planning (responsible for guiding content investments and windowing tactics to maximize engagement and ROI) and FAST Channels Management (responsible for the strategy and behind FAST channels).
About The Role
The Content Acquisition & Programming Team is looking for a Sr. Programming Manager Content Strategy & Planning.
The Sr. Programming Manager will collaborate with Senior Roku Media Leadership to define ongoing content needs and strategically program content to maximize viewer awareness growth and engagement. The ideal candidate will leverage datadriven insights and work closely with crossfunctional teams to build and continually enhance a diverse and compelling content offering. A deep knowledge of studio content libraries and a passion for pop culture are essential.
From content windowing strategy and planning to scheduling and the Sr. Programming Manager works crossfunctionally to translate an incredible amount of content avails and associated data into financial and strategic decisions. Decisions that will influence the offering provide content that will resonate with Rokus viewers and business models that drive the future growth of the platform. The role will report to the Manager Content Acquisition & Programming and is located in Santa Monica CA.
The ideal candidate is proactive curious and engaged. They are willing to jump in to solve problems and make datadriven decisions even in ambiguous situations. Our industry evolves rapidly so we expect the candidate to be comfortable responding swiftly to changing business needs potentially growing a small team and understanding that their success is tied to the teams success.
For California Only The estimated annual salary for this position is between $138000 $170000 annually.
Compensation packages are based on factors unique to each candidate including but not limited to skill set certifications and specific geographical location.
This role is eligible for health insurance equity awards life insurance disability benefits parental leave wellness benefits and paid time off.
What youll be doing
- Define and manage the content strategy target audiences content cohort identification content volume genre mix content windowing programming and stunting to attract and retain viewership for a specific line of business.
- Analyze market data and audience insights to inform content acquisition and programming decisions
- Evaluate potential content for quality audience appeal and costeffectiveness
- Prepare for and help guide negotiations with studios production companies and distributors to secure content deals for film and TV content as needed.
- Manage content budget allocation and ensure adherence to financial targets.
- Develop content strategy guides for content acquisition team working cross functionally across the Marketing PR Product Core Analytics Business Strategy and Audience Insights teams
- Develop content category and windowing strategies that maximize portfolio efficiency and margin while continuing to drive viewer engagement and increase viewer habit
- Support Consumer Insights and Core Analytics to help identify deep actionable datadriven insights into the content preferences behavior and needs of viewers
- Evaluate business metrics and KPIs across Finance Core Analytics Content Acquisitions Merchandising and Marketing
- Manage team across deliverables for many timesensitive and sometimes ambiguous topics
- Regularly present analyses and reports on relevant operating and financial metrics in an easytounderstand format to senior business leaders both internally and externally
- Perform other tasks projects and responsibilities as assigned by leadership
Were excited if you have
- Experience in highdemand environments with complex modeling and analysis especially in streaming media
- Deep understanding of industry trends and ability to anticipate and respond to industry shiftswith strategic agility and creative solutions
- Committed to staying ahead of market trends and continuously evolving the content offering to meet changing viewer preferences
- Proven track record in databased content strategies enhancing viewer engagement and satisfaction
- Exceptional financial modeling skills; proficient in MS Excel & PowerPoint and familiar with Looker Tableau and Airtable.
- Bachelors degree in a relevant field; MBA preferred but not required
- Strong leadership communication and interpersonal skills with experience in mentoring and fostering collaboration
#LICU1
Benefits
Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical dental and vision) life accident disability commuter and retirement options 401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. Its important to note that not every benefit is available in all locations or for every role. For details specific to your location please consult with your recruiter.
The Roku Culture
Roku is a great place for people who want to work in a fastpaced environment where everyone is focused on the companys success rather than their own. We try to surround ourselves with people who are great at their jobs who are easy to work with and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. Were independent thinkers with big ideas who act boldly move fast and accomplish extraordinary things through collaboration and trust. In short at Roku youll be part of a company thats changing how the world watches TV.
We have a unique culture that we are proud of. We think of ourselves primarily as problemsolvers which itself is a twopart idea. We come up with the solution but the solution isnt real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation one that has served us well since 2002.
To learn more about Roku our global footprint and how weve grown visit providing your information you acknowledge that you have read our Applicant Privacy Notice and authorize Roku to process your data subject to those terms.
Required Experience:
Manager
Employment Type
Full-Time
