About Cleo
At Cleo were not just building another fintech app. Were embarking on a mission to fundamentally change humanitys relationship with money. Imagine a world where everyone regardless of background or income has access to a hyperintelligent financial advisor in their pocket. Thats the future were creating.
Cleo is a rare success story: a profitable fastgrowing unicorn with over $200 million in ARR and growing over 2x yearoveryear. This isnt just a job; its a chance to join a team of brilliant driven individuals who are passionate about making a real difference. We have an exceptionally high bar for talent seeking individuals who are not only at the top of their field but also embody our culture of collaboration and positive impact.
If youre driven by complex challenges that push your expertise the chance to shape something truly transformative and the potential to share in Cleos success as we scale while growing alongside a company thats scaling fast this might be your perfect fit.
Follow us on LinkedIn to keep up to date with new product features and insights from the team.
What youll be doing
- Joining a crossfunctional Growth squad with a mix of marketers designers UX writers data analysts and others to improve the reach of our product and help improve our users financial health.
- Technical oversight of attribution touch points and distribution of events to 3rd parties effectively utilising both our frontend (Typescript / React / React Native) and backend (Ruby / Rails) architecture.
- Working with 3rd party platforms such as:
- Ad networks (e.g. Facebook TikTok Twitter Google)
- Affiliate networks (e.g. Rakuten)
- Attribution platforms (e.g. AppsFlyer)
- CRM (e.g. customer)
- Web (e.g. WebFlow)
- Collaboratively working with Marketing and Data teams to set up efficient attribution pipelines allowing for fast testing & iteration.
- Working closely with our SEO Lead optimise our website for SEO to improve search engine rankings for highly competitive keywords and drive highly motivated new users to the site
- Making informed delivery decisions based upon the overview of data being sent to / ingested from 3rd parties
- Getting involved in crosscutting concerns that lift our entire engineering effort with the rest of the frontend chapter.
- Taking part in shaping all the work your squad does not just the technical parts. Delivery is a team sport and we encourage everyone at Cleo to share their ideas so you can expect to be involved in product ideation sessions user research calls design reviews retrospectives ways of working sessions product demos OKR reviews.
Here are some examples big and small of the kinds of work our Growth squad have taken part in over the last year:
- Integration with a new affiliate 3rd party provider looping back inapp event data for accurate measurements
- To ensure we can monitor conversion rates adding support for new ad platforms on our web and landing pages so they attribute correctly through to app install and sign up
- Working with Data and Marketing to run ROAS optimisation tests with various 3rd parties
Within our Growth squad you will be iterating and delivering quickly to help us gain greater insight into our users needs and seeing your work having a material impact on the financial health of those most in need.
Our Tech Stack
Cleo is built as a Ruby on Rails monolith with a single React Native app frontend utilising TypeScript. We also leverage Python for machine learning services and PostgreSQL for our database all hosted on AWS. Our CI/CD pipeline is fully automated with production deployments happening on every merge via Heroku. Our backend engineers deploy multiple times a week and we release our frontend app to Google and Apple for review at least once a week.
While we take a pragmatic approach we place a strong emphasis on quality. Our code is peerreviewed and we maintain automated testing using Minitest and CircleCI. Were also actively working towards a more modular architecture focusing on separating concerns to achieve all the benefits of microservices within a monolith while progressively refactoring our code as we build new features. Everyone in the engineering team contributes to driving our technical strategy voices & ideas from all levels are valued: we are all owners at Cleo.
About you
Firstly and most importantly all of the above sounds exciting to you and you want to make a positive difference in society by improving the financial health of our users worldwide.
Youve also read our company values and engineering principles which drive our ways of working and help us deliver working software to our users learn what works and iterate quickly to improve it. You share and embrace these opinions and are passionate about using them to deliver value.
You will be the second Growth Engineer of hopefully many more to come. Being a pioneer in this area you will have the opportunity to build and grow the future of Growth Engineering at Cleo.
For this Growth focused role we also have some specific asks:
- You are an experienced Growth Engineer that knows how to utilise experimentation creativity and analysis to make an outsized impact.
- Youre experienced working closely with marketing teams to optimise and develop innovative web flows.
- You are selfdriven; finding a balance between Making it Happen in the present and identifying best practice for future Growth Engineers to join and build upon your foundations.
Why should I apply
- Theres a clear engineering career growth framework. Whether you want to develop your career as a sole contributor or head down the engineering management track you can grow with us!
- Youll be joining an open and collaborative team where youll be heard and get to make a difference
- Youll be joining a chapter of respected frontend engineers
- Work where you work best Were a globally distributed team. If you live in London wed love you to spend one day a week in our beautiful office. If youre outside of London well encourage you to spend a couple of days with us a few times per year. And well cover your travel costs naturally.
- Work when you work best we have flexible hours to enable you to work at your best
What do you get for all your hard work
- A competitive compensation package (base equity) with biannual reviews aligned to our quarterly OKR planning cycles. You can view our public progression framework and salary bandings here: https://cleoai.progressionapp/
- Work at one of the fastestgrowing tech startups backed by top VC firms Balderton & EQT Ventures
- A clear progression plan. We want you to keep growing. That means trying new things leading others challenging the status quo and owning your impact. Always with our complete support.
- Flexibility. We cant fight for the worlds financial health if were not healthy ourselves. We work with everyone to make sure they have the balance they need to do their best work
- Work where you work best. Were a globally distributed team. If you live in London we have a hybrid approach wed love you to spend one day a week or more in our beautiful office. If youre outside of London well encourage you to spend a couple of days with us a few times per year. And well cover your travel costs naturally.
- Other benefits;
- Companywide performance reviews every 6 months
- Generous pay increases for highperforming team members
- Equity topups for team members getting promoted
- 25 days annual leave a year public holidays an additional day for every year you spend at Cleo up to 30 days)
- 6 employermatched pension in the UK
- Private Medical Insurance via Vitality dental cover and life assurance
- Enhanced parental leave
- 1 month paid sabbatical after 4 years at Cleo
- Regular socials and activities online and inperson
- Well pay for your OpenAI subscription
- Online mental health support via Spill
- Workplace Nursery Scheme
- And many more!
We strongly encourage applications from people of colour the LGBTQ community people with disabilities neurodivergent people parents carers and people from lower socioeconomic backgrounds.
If theres anything we can do to accommodate your specific situation please let us know.
UK App access: The Cleo app is no longer downloadable in the UK (but only until next year). If youre an existing user youll still have access to the app. But some features wont be available (just for a little while). Why 99 of our users are based in the US where financial health is often overlooked. Weve decided to shift our focus to where we can provide the most value and make the greatest impact for users who need it most. Then well be able to apply what we learn to better support our UK users in the future.