Branding Strategist

We are on the lookout for a passionate and creative BrandStrategist to join our team. If you have an innate sense of design a profoundgrasp of unconventional branding strategies and a zeal for crafting immersivenarratives we want to hear from you.

In your role as a Creative Brand Strategistyour daytoday tasks will consist of crafting and executing visionary brandstrategies that transcend conventional norms. This role involves leading thedevelopment of unique and compelling brand narratives managing the visualidentity and ensuring consistent messaging across all marketing channels. Youwill play a pivotal role in shaping our brands perception driving engagementand fostering innovation within our brand ecosystem. With a focus oncreativity design and strategic thinking this role is central to our missionof redefining and elevating our brand in the industry.

Key Responsibilities:

• CoDevelopthe brand and content strategies that align with our vision values andapproach to design.
  
• Deviseroadmaps based on key objectives & commercial goals and implementing themacross various channels.
  
• Planand coordinate social media campaigns promotions public relations effortsand marketing initiatives to maintain a strong market presence.
  
• Designand develop immersive marketing materials including templates collateralsprint media interactive installations and virtual experiences that reflect ourbrand identity.
  
• Createbrand messaging that resonates with target customers and communicates thebrands unique value proposition and positioning.
  
• Maintaina consistent visual brand identity and representation across all platformschannels and touchpoints to ensure all branding elements and materials adhereto the brand design guidelines.
  
• Useimmersive storytelling to weave compelling narratives that captivate and engageaudiences and seamlessly integrate into our designs and marketing initiatives.
  
• Stayat the forefront of design trends conducting research to understand consumerpreferences/behaviors.
  
• Usedatadriven insights to refine our branding strategies and identifyopportunities for brand growth and improvement.
  
• Exploreand initiate extraordinary partnerships and unconventional collaborations withother brands and organizations that align our brands innovative ethos.
  
• Managethe budget allocated for branding initiatives and ensure costeffectivestrategies are employed.
  

Requirements

• Bachelorsdegree in Graphic Design Visual Communication Marketing or a relateddiscipline. However some individuals may enter the field with a strongportfolio and relevant work experience in lieu of a degree.
  
• Minimumof 34 years of experience in branding and design with a portfolio showcasingyour branding and design achievements.
  
• Proficiencyin Graphic Design software such as Adobe Creative Suite (Ai Ps In etc)Canva and other relevant design software and technologies are essential.
  
• Experienceworking in designrelated fields (Architecture Interiors Fashion) is asignificant advantage.
  
• Proficiencyin designing for digital platforms including websites & social media aswell as print mediums such as brochures posters and packaging.
  
• Astrong grasp of design principles layout typography and color theory iscrucial.
  
• Proficiencyin photography video editing and motion graphics can be a valuable asset forcreating custom visual and dynamic content.
  

Benefits

• Competitivesalary tailored to your exceptional expertise.
  
• Opportunityto work on a wide variety of projects and subbrands.
  
• Opportunitiesfor continuous professional growth and development.
  
• Acollaborative and innovative work environment that encourages unconventionalthinking.
  

Considered applicants must:

• Leavetheir Ego at home.
  
• Bea team player and a self starter with the ability to operate semiautonomously(complying with the strategic direction)
  
• AQuick learner with flexibility and a proactive approach to work on variousprojects
  
• Havethe ability to adapt to different design industries & sectors as each mayhave unique branding requirements.
  

If you are a visionary and creative individual with apenchant for unconventional branding and graphic design and youre ready torevolutionize our approach to immersive design we encourage you to apply.

Please submit your resume an engaging cover letter and aportfolio showcasing your exceptional work to .In the subject line include Creative Brand StrategistApplicationIMMRK01

Deadline for Applications: 30Sept2023

Note:

• IMMERSEis an equal opportunity employer. We celebrate diversity and are committed tocreating an inclusive environment for all employees.
  
• Onlycandidates selected for an interview will be contacted.