Email Marketing Specialist
Email Marketing Specialist
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$ 80000 - 95000
1 Vacancy
Job Description
About AmeriPharma
AmeriPharma is a rapidly growing healthcare company where you will have the opportunity to contribute to our joint success on a daily basis. We value new ideas creativity and productivity. We like people who are passionate about their roles and people who like to grow and change as the company evolves.
AmeriPharmas Benefits
- Full benefits package including medical dental vision life that fits your lifestyle and goals
- Great pay and general compensation structures
- Employee assistance program to assist with mental health legal questions financial counseling etc.
- Comprehensive PTO and sick leave options
- 401k program
- Plenty of opportunities for growth and advancement
- Company sponsored outings and teambuilding events
- Casual Fridays
Job Summary
As an Email Marketing Specialist at AmeriPharma you will be responsible for creating compelling personalized email communications that engage leads drive traffic to our websites and ultimately convert them into customers. You will develop and execute email marketing strategies tailored to our customer personas and oversee the entire email marketing process including workflows segmentation list management testing reporting and optimization. You will also collaborate with the marketing team to understand customer touchpoints and determine how best to integrate email marketing into their journey.
Schedule Details
Location: OnSite (Laguna Hills Ca.
Hours: Monday Friday 9:00 AM 5:30 PM
Duties and Responsibilities
- Develop and execute targeted email marketing strategies for each customer persona utilizing analytics to inform segmentation and personalization.
- Drive list growth through creative optin strategies including partnerships with key organizations.
- Build and optimize segmentation and personalization strategies based on user behavior and engagement data.
- Lead the planning and of an email marketing calendar including contentfocused campaigns automation triggers and more.
- Oversee campaign content including proofreading copywriting design mobile optimization and personalization.
- Collaborate with design and copywriting teams to ensure campaigns are visually appealing mobilefriendly and effectively communicated.
- Implement new triggers automation and personalization tactics to enhance engagement.
- Develop and maintain a testing strategy to optimize elements such as templates content callstoaction timing and frequency.
- Produce weekly performance reports and provide insights for optimization using customer data to improve campaign outcomes.
- Research and recommend suitable email marketing tools and software.
- Stay uptodate with industry best practices trends and standards.
- Ensure compliance with email regulations including CCPA and CANSPAM.
- Perform other duties as assigned.
Required Qualifications
- 5 years of experience in email marketing with a proven track record of increasing engagement and revenue.
- Excellent copywriting skills with a strong attention to detail.
- A keen eye for design and user experience.
- Deep understanding of email deliverability and sender reputation best practices.
- Strong ability to manage multiple projects and prioritize effectively.
- Excellent communication and collaboration skills with experience working across crossfunctional teams.
- Experience with lead generation and nurturing tactics.
- Strong analytical skills and experience with email marketing analytics and reporting tools.
Education and Experience Requirements
- Bachelors degree in marketing communications or a related field.
- Proven experience in a marketing or email marketing role.
Preferred Qualifications
- Proficiency in ActiveCampaign strongly preferred.
- Experience with CRM systems such as HighLevel preferred.
- Strong design skills and experience creating responsive email templates with HTML and CSS.
- Experience with A/B testing and optimizing email campaigns.
- Knowledge of email compliance regulations (e.g. CANSPAM CCPA).
- Experience with marketing automation tools (e.g. Marketo HubSpot).
- Proven ability to drive results and grow engagement and revenue through strategic email marketing.
AmeriPharmas Mission Statement
Our goal is to achieve superior clinical and economic outcomes while maintaining the utmost compassion and care for our patients. It is our joint and individual responsibility daily to demonstrate to outpatients prescribers colleagues and others that We Care!
Physical Requirements
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job the employee is continuously required to sit and talk or hear. The employee is occasionally required to stand; walk; use hands to finger handle or feel objects tools or controls; reach with hands and arms; and stoop kneel crouch or crawl. The employee must regularly lift and/or move up to 20 pounds and occasionally lift/or move up to 30 pounds. Specific vision abilities required by this job include close vision peripheral vision depth perception and the ability to adjust focus.
EEO Statement
The above statements are intended to describe the work being performed by people assigned to this job. They are not intended to be anexhaustive list of all responsibilities duties and skills required. The duties and responsibilities of this position are subject to change and otherduties may be assigned or removed at any time. AmeriPharma values diversity in its workforce and is proud to be an AAP/EEO employer.All qualified applicants will receive consideration for employment without regard to race sex color religion sexual orientation gender identity national origin age protected veteran status or on the basis of disability or any other legally protected class.
Required Experience:
Senior IC
Employment Type
Full-Time
