drjobs Direct Mail Marketing Manager

Direct Mail Marketing Manager

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1 Vacancy
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Job Location drjobs

San Francisco, CA - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Current Employees of LendingClub: Please apply via your internal Workday Account

LendingClub Corporation (NYSE: LC) is the parent company of LendingClub Bank National Association Member FDIC. We are the leading digital marketplace bank in the U.S. having helped our nearly 5 million members secure over $90 billion in loans to refinance highcost debt and achieve their financial goals. Members today have mobilefirst access to a growing range of products and services designed to work seamlessly together to deliver value in new ways. Everyone deserves a better financial future and our team is committed to making that a reality. Join the Club!

About the Role

We are seeking a highly analytical and resultsdriven marketer to lead our direct mail acquisition efforts. This role is ideal for someone who is passionate about leveraging data to optimize performance running A/B tests to drive insights and effectively communicating findings to crossfunctional teams. The ideal candidate is also an experienced project manager who can seamlessly execute largescale campaigns while continuously improving targeting and efficiency. This individual will develop a deep understanding of the customer experience and will be responsible for improving conversion and engagement throughout the acquisition process and the lifecycle of the customer. Through analytics problemsolving and crossfunctional collaboration this person will identify areas for improvement and will drive initiatives to realize those improvements. This is a high impact position with the ability to directly drive new customers. Significant opportunity for growth for a resultsdriven individual.

What Youll Do

  • Own the endtoend Direct Mail acquisition strategy for multiple products ensuring datadriven decisionmaking in planning and optimization
  • Develop and execute Direct Mail campaigns including weekly monthly and quarterly forecasting in close collaboration with FP&A and crossfunctional teams
  • Implement and refine A/B testing strategies to optimize targeting messaging and offer structures leveraging statistical analysis to drive continuous improvement
  • Extract actionable insights from data to inform marketing strategy and drive measurable growth
  • Collaborate with internal teams (e.g. Creative Modeling Data) and external partners (e.g. credit bureaus mail house) to ensure timely campaign launches and continuously improve direct mail performance
  • Utilize and improve analytics dashboards that provide realtime campaign insights and performance tracking across multiple platforms
  • Clearly communicate key findings and recommendations to stakeholders translating complex data into actionable business strategies
  • Proactively identify risks and opportunities using predictive modeling and response analysis to refine marketing approaches
  • Manage multiple projects simultaneously ensuring campaigns are executed on time within budget and optimized for efficiency
  • Opportunity to manage and scale a highimpact and high visibility Direct Mail acquisition channel with measurable results
  • Work in a datadriven marketing environment where insights and testing are at the core of decisionmaking
  • Collaborate with crossfunctional teams that value innovation analytical thinking and strategic

About You

  • 3 years of experience in Direct Marketing with a strong focus on data analytics A/B testing multivariate testing and performance optimization
  • Bachelors degree of higher in a related field; or equivalent work experience
  • Expertise in marketing analytics and forecasting with proficiency in tools such as SQL and Advanced Excel
  • Strong background in datadriven decisionmaking with the ability to analyze complex datasets and translate insights into strategic actions
  • Proven ability to run structured A/B tests interpret results and implement learnings to improve future campaigns
  • Exceptional project management skills with the ability to handle multiple initiatives meet deadlines and collaborate across teams
  • Excellent written and verbal communication skills capable of influencing stakeholders and presenting datadriven recommendations effectively
  • Experience in and understanding of consumer lending business and an understanding of Credit Risk and P&L is a plus

Work Location
San Francisco

We are currently working a hybrid schedule and our teams are inoffice Tuesdays Wednesdays and Thursdays.

Time Zone Requirements
Primarily PT

Travel Requirements
If you need to travel for work LendingClub will cover your travel related expenses.

Compensation
The target base salary range for this position is.The position is also eligible to receive a bonus (which is based on company performance employee performance and eligible earnings)equityand benefits. Our salary ranges other compensation and benefits offeredare determined by role experience level and location.

Were creating new financial services solutions for our members based on fairness simplicity and heart and we treat our employees the same way. We offer a competitive benefits package that includes medical dental and vision plans for employees and their families 401(k) match health and wellness programsflexibletime off policiesfor salaried employees up to 16 weeks paid parental leave and more.

#LIHybrid
#LIHB1


LendingClub is an equal opportunity employer and dedicated to diversity equity and inclusion in the workplace. We do not discriminate on the basis of race religion color national origin sex (including pregnancy childbirth reproductive health decisions or related medical conditions) gender gender identity gender expression sexual orientation age marital status veteran status disability status political views or activity or other applicable legally protected characteristics. We believe that a variety of perspectives will make our teams and business stronger as we work together to transform the traditional banking system.

We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability please contact us at


Required Experience:

Manager

Employment Type

Full-Time

Company Industry

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