The PPC Executive is responsible for bid management and optimisation of multimarket PPC campaigns to agreed campaign/profitability targets
Run and manage paid campaigns across Google Ads Bing Ads Facebook Ads and Instagram Ads
Use analysis to optimise campaign performance and growth
Produce and share reports results and insights
Requirements
Proven experience as a PPC Specialist or similar role with a solid understanding of PPC advertising principles and best practices across various platforms
A degree or equivalent marketing qualification (e.g. CIM)
PPC or Digital Marketing PPC knowledge
Highly numerate with advanced Excel experience
Ability to interpret and analyse large amounts of complex data from multiple sources
Creative mindset with strong written and verbal communication skill
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