Paid Social Lead

We are PMG

Named Ad Age Best Places to Work for 9 years in a row and Fast Company Best Workplaces for Innovators since 2022 PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success PMG utilizes business strategy and transformation creative media and insightsas well as its proprietary marketing intelligence platform Allito deliver cuttingedge digital solutions and innovative media strategies. Our team comprises over 900 employees globally and our work for ambitious brands like Apple Best Western Hotels & Resorts CKE Restaurants Experian Intuit Kohler Nike Sephora Therabody and Whole Foods spans 85 countries.

Who You Will Be Working With
The Social team at PMG is a vibrant group of strategists planners and innovators who are passionate about harnessing the power of paid social media. Our work goes beyond strategywe integrate seamlessly with PMGs media creative strategy and technology teams to deliver holistic fullfunnel marketing solutions that exceed expectations.

As part of our team youll have the opportunity to work with some of the worlds most forwardthinking brands building campaigns that drive measurable results while inspiring connection and loyalty. Collaboration is at the heart of what we do. We celebrate our successes together approach challenges with curiosity and are dedicated to fostering an environment where creativity growth and innovation thrive.

Joining PMG means stepping into a role where your expertise is valued your voice is heard and your professional development is a priority.

What You Will Do

• Lead paid social strategies that deliver exceptional results including budget and media planning forecasting testing frameworks learning roadmaps and measurement plans.
• Conduct platform audits and develop strategies that ensure bestinclass optimizing campaign results while elevating the skills and capabilities of your team.
• Collaborate with crossfunctional teams and platform partners to monitor and finetune campaigns daily ensuring alignment with client objectives and market trends.
• Build and nurture client relationships by serving as a trusted advisor thought leader and key point of contact for client leadership and platform representatives.
• Leverage PMGs proprietary technology Alli to craft tailored data analyses and reports that drive actionable insights while contributing to Allis ongoing evolution to improve team efficiency and effectiveness.
• Mentor and coach junior team members helping them strengthen both technical and clientfacing skills to grow into confident leaders in their own right.
• Bring energy and focus to every project ensuring timelines and budgets are met while achieving strategic objectives for the brands you support.

What You Will Bring

• 4 years of experience in paid social strategy or a related field with a bachelors degree or equivalent experience.
• Intermediate expertise in Paid Social Marketing Metrics and Marketing Planning & Analysis to deliver resultsdriven campaign strategies.
• Proficiency in social media platforms such as Meta TikTok Pinterest Snap and LinkedIn to execute and optimize highperforming campaigns.
• Familiarity with tools like Google Analytics Microsoft Excel and SQL to analyze performance data and generate actionable insights.
• Strong analytical skills paired with a proactive approach to uncovering insights testing strategies and driving campaign optimizations.
• Excellent collaboration and communication skills ensuring alignment with internal teams clients and platform partners.
• Proven ability to lead and inspire teams fostering a collaborative and innovative culture that achieves bestinclass results.
• A commitment to curiosity and adaptability as a Continual Learner staying at the forefront of media innovation while prioritizing client success with a CustomerFocused mindset that seeks opportunities to deliver meaningful value.
• A dedication to PeopleFocused leadership fostering collaboration innovation and professional growth by Leading by Example and nurturing strong relationships that empower others to excel.

What We Offer

• Professional Development: Take advantage of our learning and development programs mentorship opportunities and career advancement support.
• Generous PTO: Benefit from our generous paid time off policy to recharge and spend time with loved ones.
• Parental Leave: We provide paid parental leave to support your family during important life events.
• Retirement Plans: Plan for your future with our competitive 401(k) matching program.
• Fertility and Family Support: Access fertility benefits for all team members and their spouses.
• Pet Insurance: Protect your pets health and your finances.
• Lifestyle Spending Accounts: Enjoy 100 companyfunded accounts to promote healthy habits and wellbeing.
• Annual Bonus: All employees are eligible for an annual bonus.
• Volunteering Opportunities: Receive 8 giveback hours to volunteer in your local communities.
• AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.

What Sets Us Apart

Being part of PMG means joining a company culture thats unmatched in digital. Were dedicated to working hard to serve our employees and clients delivering value results and innovationwhich often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.

In alignment with our core values to be inclusive and always change for the better PMG is committed to creating a more diverse and inclusive culture and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits employs trains compensates and promotes regardless of race color religion gender gender identity or expression sexual orientation national origin genetics disability age or veteran status.