VenturerInnovation Brand Ambassador - NYC Metro
VenturerInnovation Brand Ambassador - NYC Metro
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
$ 73000 - 91000
1 Vacancy
Job Description
he Venturers/Innovation Brand Ambassadors are a group of market intelligence masterminds dedicated to executing a brandbuilding playbook that helps us win at the store level. They will be focused on targeting the right stores to maximize sales and build brands. They will flawlessly execute the Mark Anthony Ventures Innovation Testing Playbook to ensure maximum results. They will be the eyes and ears on the street quickly sending feedback to the business about the consumer the liquid and the packaging.
The Venturers work closely with the Mark Anthony Ventures Marketing Team and Sales. Venturers are curious and experienced professionals passionate about seeking new consumer beverage opportunities. A Venturer has a sense of urgency and can make it happen with a figure it out mentality. Venturers live the brands every day and are the eyes and ears of the brands at the point of purchase listening to and gathering market intelligence at a rapid pace.
Venturers are focused on executing the Innovation Testing playbook and act entrepreneurially and aggressively to drive awareness and trial of these brands in the marketplace. They will also ensure that we are winning at Retail by developing great relationships with key customers and distributor sales representatives selling incremental placements in accounts and merchandising our products to ensure they pop on the shelf.
This position will cover the NYC NY metro area.
POSITION RESPONSIBLITIES & REQUIREMENTS:
- Lead marketing activation for innovation test markets. Act aggressively to ensure our innovation performs brilliantly in the market.
- Execute all aspects of the developed sales plan with our distributor partners and work with the distributor sales team to build our brands in key accounts.
- Execute flawless promotional events providing product education with key customers and events
- Deepen relationships with target consumers and brand fans through inperson engagements and social media
- Drive awareness and trial of innovation in the marketplace:
- Plan and execute weekly sampling events
- Identify and activate local influencers
- Distribute coupons as appropriate to consumers
- Aid in event onsite and assist with branded assets and building displays.
- Train Brand Ambassadors to be experts on our products ahead of samplings through Taste the Difference training.
- Identify and execute other spy tactics to drive brand performance
- Ensure brand(s) are winning at Retail by ensuring perfect store (POS shelf auditing managing displays etc.
- Provide weekly recaps on progress against KPIs customer updates and brand competitive activity.
- Manage backoffice functions as needed:
- Manage event supplies and inventory in storage units.
- Coordinate product delivery and samples with distributors for events.
- Coordinator between event logistics agencies and samplings.
- Venturers will travel frequently and may transition from market to market to accommodate our test market cadence
QUALIFICATION & SKILL REQUIREMENTS:
- 35 years of Field Sales Experience promotional experience for brands or distributors
- Event and product sampling experience required
- Knowledge of the beer and/or alcohol industry and 3tier system
- Ability to work irregular hours including nights/weekends as the role requires
- Ability to travel frequently
- Valid Drivers License and clean background
- Social media knowledge preferred
- Demonstrated ability to operate entrepreneurially to be spy and resourceful and to challenge the status quo
- Holds themselves to the highest standards with everything they do
- Demonstrates amazing initiative
- Strong written and verbal communication skills
Compensation:
Compensation offered to prospective Team Members has taken internal equity into consideration and can vary depending on a positions location. The final agreed upon wage may vary based on the jobrelated knowledge skills and experience of the individual.
- Competitive annual salary from $73000 to $91000 based in New York
- Bonus plan designed to recognize company performance and individual contributions
- Comprehensive health and welfare benefits
- Company matching 401(k) contributions
- Paid time off including annual leave paid sick time and holidays
- Extensive opportunities for training development and career growth
At Mark Anthony we live by our 5 Core Values every day:
Sense of Urgency
- We value sense of urgency because we are a fastpaced company in a fastpaced industry
- You act as if there is no tomorrow and get it done today
Authenticity
- We value authenticity because we need to stay real
- You are authentic diplomatic respectful thoughtful and you always have the best intentions
Simplicity
- We value simplicity; why use 50 words when you can use 5
- You thrive in ambiguity are comfortable with change and bring simplicity to complex situations or grey area
Humility
- We value humility; there is no room for egos here
- Youre not stubborn you listen take feedback/direction and respond quickly to changing direction. We are a team that supports each other
Trust
- We value trust because unless we are both trusted and trusting we will not succeed as a team
- You put trust in others and do your best to never let anyone down
Employment Type
Full-Time
